---
title: "Apple’s rumored ‘Upgrade’ program brings lease-to-own pricing for iPhones, Macs, and iPads"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/293370662.md"
description: "Apple is reportedly launching an 'Apple Upgrade' program, a lease-to-own service for iPhones, Macs, iPads, and Apple Watches. Backed by Klarna, the program functions like a car lease, allowing users to upgrade early or return devices at term's end. It requires a soft credit check and is scheduled to launch on July 28th, replacing existing iPhone financing options."
datetime: "2026-07-21T17:15:50.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/293370662.md)
  - [en](https://longbridge.com/en/news/293370662.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/293370662.md)
generator: "portal-rs"
---

# Apple’s rumored ‘Upgrade’ program brings lease-to-own pricing for iPhones, Macs, and iPads

As component and RAM shortages drive prices higher, Apple is reportedly launching an "Apple Upgrade" program for leasing new devices. According to *Bloomberg*'s Mark Gurman, it will work similar to a car lease, with options to upgrade to a new device early, or keep or return the device at the end of the lease. Gurman says Klarna will be Apple's financial backer for the new program, which will require a soft credit check to sign up.

Apple Upgrade is reportedly slated to launch on July 28th, replacing the current iPhone Upgrade Program and standard financing for new iPhones with a program available for most new iPhone, Mac, iPad, and Apple Watc …

Read the full story at The Verge.

### Related Stocks

- [AAPL.US](https://longbridge.com/en/quote/AAPL.US.md)
- [KLAR.US](https://longbridge.com/en/quote/KLAR.US.md)
- [AAPU.US](https://longbridge.com/en/quote/AAPU.US.md)
- [AAPB.US](https://longbridge.com/en/quote/AAPB.US.md)
- [AAPX.US](https://longbridge.com/en/quote/AAPX.US.md)
- [AAPE.US](https://longbridge.com/en/quote/AAPE.US.md)
- [AAPD.US](https://longbridge.com/en/quote/AAPD.US.md)
- [AAPW.US](https://longbridge.com/en/quote/AAPW.US.md)
- [APLY.US](https://longbridge.com/en/quote/APLY.US.md)
- [AAPY.US](https://longbridge.com/en/quote/AAPY.US.md)
- [MAGX.US](https://longbridge.com/en/quote/MAGX.US.md)

## Related News & Research

- [What Not to Expect at Apple's 'Surprise and Shine' September 9 Event](https://longbridge.com/en/news/297344466.md)
- [Apple Was The Anti-AI Trade. Then AI Found Apple](https://longbridge.com/en/news/297533091.md)
- [Apple Unveils New Mac mini and Mac Studio With M6 and M5 Ultra Chips—There’s a Surprising $9 Twist Too](https://longbridge.com/en/news/297016609.md)
- [Heck Capital Advisors LLC Acquires 42,926 Shares of Apple Inc. $AAPL](https://longbridge.com/en/news/297290649.md)
- [Apple Raises Apple TV Subscription Prices To $14.99 Per Month](https://longbridge.com/en/news/297364053.md)

---
> **Disclaimer: This article is for reference only and does not constitute any investment advice.**