---
title: "XIAOMI-W To Showcase Full Human x Car x Home Ecosystem Lineup at Germany's IFA Next Mth"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/296296717.md"
description: "Xiaomiwill showcase its full 'Human x Car x Home' ecosystem lineup at the IFA consumer electronics exhibition in Berlin, Germany, this September. This event marks the official large-scale entry of the MIJIA brand into Europe and features the debut of Xiaomi's integrated ecosystem strategy."
datetime: "2026-08-19T03:26:43.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/296296717.md)
  - [en](https://longbridge.com/en/news/296296717.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/296296717.md)
generator: "portal-rs"
---

# XIAOMI-W To Showcase Full Human x Car x Home Ecosystem Lineup at Germany's IFA Next Mth

With its full Human x Car x Home ecosystem lineup, XIAOMI-W (01810.HK) +1.640 (+6.264%) Short selling $1.75B; Ratio 37.643% will partake in the IFA consumer electronics exhibition in Berlin, Germany in September, during which it will also mark the company's official large-scale entry of the MIJIA brand into Europe, said Xu Jieyun, Special Assistant to the Chairman and Deputy General Manager of the Strategic Marketing Department at XIAOMI-W.

Prior to this, Xiaomi President Lu Weibing also revealed that Xiaomi's Human x Car x Home ecosystem will make its debut at the IFA consumer electronics exhibition in Berlin, Germany on September 4.  
(HK stocks quote is delayed for at least 15 mins.Short Selling Data as at 2026-08-18 16:25.)

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---
> **Disclaimer: This article is for reference only and does not constitute any investment advice.**