The Campbell’s Company Renews NFL Partnership to Become Second-Longest-Running Sponsor in League's History

A company based in Camden, New Jersey, revealed a strengthened collaboration with the National Football League (NFL). This extension of their partnership, which originated in 1997 with Campbell’s® becoming the Official Soup Sponsor of the League, marks the 29th year of the relationship. This development signifies a significant advancement as they venture into frozen meals for the first time, marking a new stage in one of the NFL's most enduring sponsorships. The focus of this renewed agreement is on Campbell’s Chunky®, a brand renowned for its association with game day.