--- title: "Zhihu (NYSE:ZH) Announces Earnings Results, Misses Estimates By $0.06 EPS" type: "News" locale: "en" url: "https://longbridge.com/en/news/297047439.md" description: "Zhihu (NYSE:ZH) reported Q2 earnings with EPS of ($0.07), missing estimates by $0.06. Revenue fell 3.7% YoY to RMB690.1 million, while net loss widened. Management highlighted growth in IP licensing and AI initiatives but warned of profitability fluctuations due to investments. The company ended the quarter with RMB4.4 billion in cash and repurchased shares. Analysts maintain a 'Sell' rating, though some see potential in AI-driven monetization." datetime: "2026-08-26T12:41:20.000Z" locales: - [zh-CN](https://longbridge.com/zh-CN/news/297047439.md) - [en](https://longbridge.com/en/news/297047439.md) - [zh-HK](https://longbridge.com/zh-HK/news/297047439.md) generator: "portal-rs" --- # Zhihu (NYSE:ZH) Announces Earnings Results, Misses Estimates By $0.06 EPS Zhihu (NYSE:ZH - Get Free Report) issued its quarterly earnings results on Wednesday. The company reported ($0.07) EPS for the quarter, missing the consensus estimate of ($0.01) by ($0.06), Zacks reports. Zhihu had a negative return on equity of 4.83% and a negative net margin of 7.25%. Here are the key takeaways from Zhihu's conference call: - **Revenue was RMB690.1 million**, down 3.7% year over year but up 5.9% sequentially, as paid content and IP operations helped offset continued weakness in marketing services. Monthly subscribing members remained stable at 13.1 million. - Zhihu reported a **RMB37.4 million net loss** and a RMB10.3 million adjusted net loss, while gross margin declined to 57% from 62.5% a year earlier. Management warned that quarterly profitability may fluctuate as it invests in new initiatives and that marketing recovery remains structural rather than linear. - IP licensing continued to gain momentum, with licensing cooperation up 105% sequentially and more than sixfold year over year. Management said AI-generated comic dramas can extend the life cycle and improve monetization of Zhihu’s original story library, while maintaining a flexible, relatively disciplined approach to production investment. - Zhihu is expanding AI initiatives across AI search, community agents, content-asset services and expert data solutions; its AI Works platform hosts more than 2,600 projects and its open-data platform has attracted over 17,600 developers. Management emphasized that these businesses remain early-stage and have not yet produced stable, scalable revenue. - Operating expenses fell 13% year over year, and the company ended June with RMB4.4 billion in cash and liquid investments. Zhihu repurchased 6.5 million Class A shares during the quarter and said it will continue disciplined capital allocation and share repurchases. ## Zhihu Stock Up 1.4% Shares of NYSE:ZH opened at $3.17 on Wednesday. The firm has a fifty day moving average of $3.19 and a two-hundred day moving average of $3.21. Zhihu has a 12-month low of $2.57 and a 12-month high of $5.55. The firm has a market capitalization of $274.80 million, a P/E ratio of -8.82 and a beta of 0.28. ## Institutional Trading of Zhihu An institutional investor recently bought a new stake in Zhihu stock. Ameriprise Financial Inc. bought a new position in Zhihu Inc. Sponsored ADR (NYSE:ZH - Free Report) during the 2nd quarter, according to its most recent disclosure with the Securities and Exchange Commission. The institutional investor bought 25,006 shares of the company's stock, valued at approximately $100,000. 28.92% of the stock is owned by hedge funds and other institutional investors. ## Analysts Set New Price Targets ZH has been the subject of a number of analyst reports. Weiss Ratings reaffirmed a "sell (d-)" rating on shares of Zhihu in a research note on Friday, July 17th. Wall Street Zen upgraded shares of Zhihu from a "sell" rating to a "hold" rating in a report on Saturday, June 6th. One equities research analyst has rated the stock with a Sell rating, According to MarketBeat, the company currently has an average rating of "Sell". **View Our Latest Stock Report on ZH** ## Zhihu Company Profile (Get Free Report) Zhihu is China's leading online question-and-answer platform, providing a space where users can ask questions, share knowledge, and engage with content across science, technology, business, culture, and lifestyle. Founded in 2011 and headquartered in Beijing, Zhihu has cultivated a community-driven environment that emphasizes credible, in-depth answers from experts, professionals, and enthusiasts. The company's core service revolves around its Q&A platform, enabling registered users to post questions and receive comprehensive responses. ## See Also - Five stocks we like better than Zhihu - Tariffs Are Back in Focus: 3 Stocks With a Home-Field Advantage - Marzetti Stock Confirms Reversal on Earnings Strength, Dividend Growth - Pathward’s Credit Scare Tests Its Comeback Story - Wiring the AI Boom: Rumble's $13.7B Pivot *This instant news alert was generated by narrative science technology and financial data from MarketBeat in order to provide readers with the fastest reporting and unbiased coverage. Please send any questions or comments about this story to contact@marketbeat.com.* Continue following MarketBeat Add MarketBeat as your preferred source on Google to see our latest stories in your feed. Add As Preferred Source ## Should You Invest $1,000 in Zhihu Right Now? Before you consider Zhihu, you'll want to hear this. MarketBeat keeps track of Wall Street's top-rated and best performing research analysts and the stocks they recommend to their clients on a daily basis. MarketBeat has identified the five stocks that top analysts are quietly whispering to their clients to buy now before the broader market catches on... and Zhihu wasn't on the list. While Zhihu currently has a Sell rating among analysts, top-rated analysts believe these five stocks are better buys. 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