---
title: "Marriott, LG Electronics team up on cloud-based guest room entertainment platform"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/297657405.md"
description: "Marriott International and LG Electronics have formed a strategic partnership to develop a cloud-based guest room entertainment platform. The initiative includes a pilot rollout at 40 US and Canadian hotels, aiming for global expansion. The system centralizes in-room device management, supports faster updates, and offers access to linear TV, streaming, FAST channels, over 40 OTT apps, and 250 channels."
datetime: "2026-09-01T13:05:28.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/297657405.md)
  - [en](https://longbridge.com/en/news/297657405.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/297657405.md)
generator: "portal-rs"
---

# Marriott, LG Electronics team up on cloud-based guest room entertainment platform

-   Marriott International entered a long-term strategic collaboration with LG Electronics to develop a cloud-based guest room entertainment technology platform. \* Pilot rollout planned for 40 hotels in the US and Canada, with the aim of expanding globally across participating properties. \* Platform designed to centralize management of in-room devices, supporting faster updates, performance monitoring, and reduced reliance on on-premises video infrastructure. \* In-room system to offer linear TV, streaming and FAST channels, with more than 40 OTT apps and 250 channels. Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Marriott International Inc. published the original content used to generate this news brief via PR Newswire (Ref. ID: CG37283) on September 01, 2026, and is solely responsible for the information contained therein. © Copyright 2026 - Public Technologies (PUBT)

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> **Disclaimer: This article is for reference only and does not constitute any investment advice.**