---
title: "Ulta Beauty Inc. Stock Underperforms Thursday When Compared To Competitors"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/298645222.md"
description: "Ulta Beauty Inc. (ULTA) shares fell 1.15% to $535.63 on Thursday, underperforming the broader market and its peers during a weak trading session. This marks the third consecutive day of losses for the stock, which is now 25.08% below its 52-week high. Trading volume remained below the 50-day average."
datetime: "2026-09-10T21:04:19.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/298645222.md)
  - [en](https://longbridge.com/en/news/298645222.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/298645222.md)
generator: "portal-rs"
---

# Ulta Beauty Inc. Stock Underperforms Thursday When Compared To Competitors

This article was automatically generated by MarketWatch using technology from Automated Insights.

Shares of Ulta Beauty Inc. (ULTA) shed 1.15% to $535.63 Thursday, on what proved to be an all-around poor trading session for the stock market, with the S&P 500 Index falling 0.58% to 7,591.70 and Dow Jones Industrial Average falling 0.60% to 52,064.10.

This was the stock's third consecutive day of losses.

Ulta Beauty Inc. closed 25.08% below its 52-week high of $714.97, which the company achieved on February 18th.

The stock demonstrated a mixed performance when compared to some of its competitors Thursday, as Target Corp. (TGT) fell 1.14% to $155.73, Macy's Inc. (M) fell 4.70% to $20.50, and Sally Beauty Holdings Inc. (SBH) fell 1.50% to $15.80.

Trading volume (620,382) remained 12,094 below its 50-day average volume of 632,476.

Data source: Dow Jones Market Data, FactSet. Data compiled September 10, 2026.

This content was created by MarketWatch, which is operated by Dow Jones & Co. MarketWatch is published independently from Dow Jones Newswires and The Wall Street Journal.

(END) Dow Jones Newswires

09-10-26 1704ET

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> **Disclaimer: This article is for reference only and does not constitute any investment advice.**