---
title: "Websites Aren’t Dead: Consumers Still Rely on Them Over AI, New Kinsta Report Finds"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/299774597.md"
description: "A Kinsta report reveals that while consumers increasingly use AI for initial online research, they still rely on company websites for final decision-making due to a lack of full trust in AI results. This trend underscores the critical importance of maintaining trustworthy and efficient websites to confirm information and finalize purchases, as website performance directly impacts corporate credibility."
datetime: "2026-09-22T13:11:17.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/299774597.md)
  - [en](https://longbridge.com/en/news/299774597.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/299774597.md)
generator: "portal-rs"
---

# Websites Aren’t Dead: Consumers Still Rely on Them Over AI, New Kinsta Report Finds

In Los Angeles, a recent report from Kinsta, a managed WordPress hosting provider, revealed that a significant number of consumers are now bypassing company websites for early online research, instead relying on Artificial Intelligence (AI). Despite this trend, there remains a lack of full trust in AI results, prompting individuals to use company websites for final decision-making processes. This shift increases the importance of maintaining trustworthy and efficient websites, as consumers frequently visit them to confirm information and finalize purchasing choices. The impact of slow-loading pages and malfunctioning user experiences on a company's credibility is significant. As AI continues to gain prominence, the stakes for maintaining reliable websites have never been higher.

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> **Disclaimer: This article is for reference only and does not constitute any investment advice.**