---
title: "Apple Just Put Nvidia’s Inference Trade To The Test"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/299912876.md"
description: "Apple rents the brain. It owns the customer.Apple is using technology behind Google’s Gemini for its next generation of AI models. It still controls the devices, operating system and interface through which customers use them.The new Mac Studio extends that logic beyond Siri. Apple is now pitching businesses the option to own inference capacity instead of paying for every cloud request."
datetime: "2026-09-23T14:34:57.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/299912876.md)
  - [en](https://longbridge.com/en/news/299912876.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/299912876.md)
generator: "portal-rs"
---

# Apple Just Put Nvidia’s Inference Trade To The Test

## **Apple rents the brain. It owns the customer.**

Apple is using technology behind Google’s Gemini for its next generation of AI models. It still controls the devices, operating system and interface through which customers use them.

The new Mac Studio extends that logic beyond Siri. Apple is now pitching businesses the option to own inference capacity instead of paying for every cloud request.

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## Related News & Research

- [Apple might make servers again to cash in on the AI rush](https://longbridge.com/en/news/299216171.md)
- [Berkshire Hathaway Has 30.6% of Its Portfolio in These 2 Magnificent AI Stocks. Here's Why That's a Signal Worth Watching.](https://longbridge.com/en/news/299299247.md)
- [Apple Takes Aim at Nvidia’s AI Economics: New Macs Have ‘No Cost per Token,’ Hardware Chief Says](https://longbridge.com/en/news/299808363.md)
- [Nvidia’s Last Quarter Was Nearly Perfect. One Number in the Fine Print Wasn’t.](https://longbridge.com/en/news/299889479.md)
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---
> **Disclaimer: This article is for reference only and does not constitute any investment advice.**