--- title: "BUZZ-eBay rises as Morgan Stanley names it top pick" type: "News" locale: "en" url: "https://longbridge.com/en/news/301602809.md" datetime: "2026-10-12T14:53:29.000Z" locales: - [zh-CN](https://longbridge.com/zh-CN/news/301602809.md) - [en](https://longbridge.com/en/news/301602809.md) - [zh-HK](https://longbridge.com/zh-HK/news/301602809.md) generator: "portal-rs" --- # BUZZ-eBay rises as Morgan Stanley names it top pick E-commerce company eBay (EBAY.O) shares jump 4.2% to $116.95 Morgan Stanley names co a top pick in the US internet sector, with an overweight rating Brokerage also raises EBAY’s price target to $132 from $127 Expects live shopping to support sustained sales growth and higher profits through 2030 Raises its 2026-2030 GMV (Gross Merchandise Value) growth forecast to 6.5% from 5.8%, above its previous estimate 12 of 33 brokerages rate the stock “buy” or higher, 19 “hold”, and 2 “sell”; median PT $115 — data compiled by LSEG Stock trading at 17.08 times expected EPS over the next 12 months, well above industry median of 11.81 Including session’s move, EBAY up 34.45% YTD ### Related Stocks - [EBAY.US](https://longbridge.com/en/quote/EBAY.US.md) - [LSEGY.US](https://longbridge.com/en/quote/LSEGY.US.md) - [MS.US](https://longbridge.com/en/quote/MS.US.md) ## Related News & Research - [eBay plans to cut about 9% of global workforce](https://longbridge.com/en/news/302721613.md) - [Two Setups, One Framework: What eBay and Teva Reveal About Trade Selection](https://longbridge.com/en/news/284975515.md) - [Melco Resorts & Entertainment (MLCO) Following Its Slide Looks Cheap Under The Leading Narrative](https://longbridge.com/en/news/302959499.md) - [Brady Corporation $BRC Holdings Raised by Robeco Institutional Asset Management B.V.](https://longbridge.com/en/news/302965061.md) - [United Therapeutics Corporation $UTHR Stock Sold by Nisa Investment Advisors LLC](https://longbridge.com/en/news/302964980.md) --- > **Disclaimer: This article is for reference only and does not constitute any investment advice.**