--- title: "BUZZ-eBay rises as Morgan Stanley names it top pick" type: "News" locale: "en" url: "https://longbridge.com/en/news/301602809.md" datetime: "2026-10-12T14:53:29.000Z" locales: - [zh-CN](https://longbridge.com/zh-CN/news/301602809.md) - [en](https://longbridge.com/en/news/301602809.md) - [zh-HK](https://longbridge.com/zh-HK/news/301602809.md) generator: "portal-rs" --- # BUZZ-eBay rises as Morgan Stanley names it top pick E-commerce company eBay (EBAY.O) shares jump 4.2% to $116.95 Morgan Stanley names co a top pick in the US internet sector, with an overweight rating Brokerage also raises EBAY’s price target to $132 from $127 Expects live shopping to support sustained sales growth and higher profits through 2030 Raises its 2026-2030 GMV (Gross Merchandise Value) growth forecast to 6.5% from 5.8%, above its previous estimate 12 of 33 brokerages rate the stock “buy” or higher, 19 “hold”, and 2 “sell”; median PT $115 — data compiled by LSEG Stock trading at 17.08 times expected EPS over the next 12 months, well above industry median of 11.81 Including session’s move, EBAY up 34.45% YTD ### Related Stocks - [EBAY.US](https://longbridge.com/en/quote/EBAY.US.md) - [LSEGY.US](https://longbridge.com/en/quote/LSEGY.US.md) - [MS.US](https://longbridge.com/en/quote/MS.US.md) ## Related News & Research - [eBay earnings add fuel to stock rally. What's next for turnaround?](https://longbridge.com/en/news/303608856.md) - [These Analysts Raise Their Forecasts On eBay After Better-Than-Expected Q3 Results](https://longbridge.com/en/news/303572063.md) - [EBAY: Q3 beat guidance as strategic priorities drove growth across 72% of GMV](https://longbridge.com/en/news/303447931.md) - [eBay Q3 2026 GMV Rises 16% FX-Neutral](https://longbridge.com/en/news/303556832.md) - [EBay Stock Jumps: What's Going On?](https://longbridge.com/en/news/301615080.md) --- > **Disclaimer: This article is for reference only and does not constitute any investment advice.**