---
title: "Beijing Sanfo Outdoor Products Co., Ltd (002780.SZ)"
type: "Symbol"
locale: "en"
url: "https://longbridge.com/en/quote/002780.SZ.md"
symbol: "002780.SZ"
name: "Beijing Sanfo Outdoor Products Co., Ltd"
industry: "Other Specialty Retail"
datetime: "2026-05-20T16:18:45.337Z"
locales:
  - [en](https://longbridge.com/en/quote/002780.SZ.md)
  - [zh-CN](https://longbridge.com/zh-CN/quote/002780.SZ.md)
  - [zh-HK](https://longbridge.com/zh-HK/quote/002780.SZ.md)
---

# Beijing Sanfo Outdoor Products Co., Ltd (002780.SZ)

## Company Overview

Beijing Sanfo Outdoor Products Co., Ltd engages in the retail of outdoor sporting goods in China. It is also involved in organizing events and camp training activities. The company sells its products through online and offline retail channels. The company was founded in 1997 and is based in Beijing, China.

| Item | Detail |
|------|--------|
| Industry | Other Specialty Retail |
| Exchange | CN Market |
| Website | [www.sanfo.com](https://www.sanfo.com) |

## Key Drivers
> *AI-analyzed key factors driving this stock's performance*


## Longbridge Financial Score™: B
> *Longbridge Financial Score™ — Proprietary multi-factor rating model by Longbridge*
> Updated: 2026-05-20T04:30:09.000Z

**Overall: B (0.26)**

**Industry**: Other Specialty Retail

| Metric | Value |
|--------|-------|
| Industry Ranking | 2 / 8 |
| Industry Median | B |
| Industry Average | C |

- **Style**: Growth - Stocks whose main business is in the growth stage.
- **Scale**: Small - The company's operation has a high degree of growth and volatility, making it easy to achieve high investment returns.

**Multi Score**: B

#### Style Score Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Revenue YoY | 24.32% |  |
| Net Profit YoY | 870.70% |  |
| P/B Ratio | 3.23 |  |
| Dividend Ratio | 0.00% |  |

#### Size Score Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Market Cap | 2655463159.94 |  |
| Revenue | 1027271288.80 |  |

#### Multi Score Score: B

| Indicator | Value | Rating |
|-----------|-------|--------|
| ROE | 9.51% | B |
| Profit Margin | 6.96% | B |
| Gross Margin | 61.83% | A |
| Revenue YoY | 24.32% | A |
| Net Profit YoY | 870.70% | A |
| Total Assets YoY | 5.46% | C |
| Net Assets YoY | 21.21% | A |
| Cash Flow Margin | 165.87% | B |
| OCF YoY | 24.32% | A |
| Turnover | 0.87 | B |
| Gearing Ratio | 36.77% | B |

```chart-data:radar
{
  "title": "Longbridge Financial Score - Beijing Sanfo Outdoor Products Co., Ltd",
  "chart_type": "radar",
  "dimensions": [
    {
      "name": "Style Score",
      "grade": "",
      "indicators": [
        {
          "name": "Revenue YoY",
          "value": "24.32%",
          "rating": ""
        },
        {
          "name": "Net Profit YoY",
          "value": "870.70%",
          "rating": ""
        },
        {
          "name": "P/B Ratio",
          "value": "3.23",
          "rating": ""
        },
        {
          "name": "Dividend Ratio",
          "value": "0.00%",
          "rating": ""
        }
      ]
    },
    {
      "name": "Size Score",
      "grade": "",
      "indicators": [
        {
          "name": "Market Cap",
          "value": "2655463159.94",
          "rating": ""
        },
        {
          "name": "Revenue",
          "value": "1027271288.80",
          "rating": ""
        }
      ]
    },
    {
      "name": "Multi Score",
      "grade": "B",
      "indicators": [
        {
          "name": "ROE",
          "value": "9.51%",
          "rating": "B"
        },
        {
          "name": "Profit Margin",
          "value": "6.96%",
          "rating": "B"
        },
        {
          "name": "Gross Margin",
          "value": "61.83%",
          "rating": "A"
        },
        {
          "name": "Revenue YoY",
          "value": "24.32%",
          "rating": "A"
        },
        {
          "name": "Net Profit YoY",
          "value": "870.70%",
          "rating": "A"
        },
        {
          "name": "Total Assets YoY",
          "value": "5.46%",
          "rating": "C"
        },
        {
          "name": "Net Assets YoY",
          "value": "21.21%",
          "rating": "A"
        },
        {
          "name": "Cash Flow Margin",
          "value": "165.87%",
          "rating": "B"
        },
        {
          "name": "OCF YoY",
          "value": "24.32%",
          "rating": "A"
        },
        {
          "name": "Turnover",
          "value": "0.87",
          "rating": "B"
        },
        {
          "name": "Gearing Ratio",
          "value": "36.77%",
          "rating": "B"
        }
      ]
    }
  ]
}
```

## Valuation Analysis

| Metric | Current | Industry Ranking | High | Median | Low |
|--------|---------|-----------------|------|--------|-----|
| PE (TTM) | 36.48 | 4/8 | 38.87 | 38.41 | 37.55 |
| PB | 3.17 | 6/8 | 3.38 | 3.24 | 3.09 |
| PS (TTM) | 2.54 | 6/8 | 2.82 | 2.68 | 2.54 |
| Dividend Yield | 0.00% | - | - | - | - |

## Peer Comparison

| Rank | Name | Profit | Growth | Operation | Security | Cash | Rating |
| --- | --- | --- | --- | --- | --- | --- | --- |
| 01 | DOCTOR (300622.SZ) | A | B | B | C | B | B |
| 02 | SANFO OUTDOOR (002780.SZ) | B | A | B | B | B | B |
| 03 | Leysen (603900.SH) | C | B | B | A | C | B |
| 04 | Aiyingshi (603214.SH) | C | C | A | C | B | B |
| 05 | CTG DUTY-FREE (601888.SH) | C | C | B | B | C | C |

## References

- [Company Overview — Profile, executives, shareholders, business breakdown](https://longbridge.com/en/quote/002780.SZ/overview.md)
- [Financial Reports — Income, balance sheet, cash flow, dividends](https://longbridge.com/en/quote/002780.SZ/norm.md)
- [Related News](https://longbridge.com/en/quote/002780.SZ/news.md)
- [Filings — Company announcements and regulatory filings](https://longbridge.com/en/quote/002780.SZ/filings.md)

---

> **Disclaimer: This article is for reference only and does not constitute any investment advice.**