---
title: "Guangdong South New Media Co.,Ltd (300770.SZ)"
type: "Symbol"
locale: "en"
url: "https://longbridge.com/en/quote/300770.SZ.md"
symbol: "300770.SZ"
name: "Guangdong South New Media Co.,Ltd"
industry: "Media"
datetime: "2026-05-20T14:11:27.123Z"
locales:
  - [en](https://longbridge.com/en/quote/300770.SZ.md)
  - [zh-CN](https://longbridge.com/zh-CN/quote/300770.SZ.md)
  - [zh-HK](https://longbridge.com/zh-HK/quote/300770.SZ.md)
---

# Guangdong South New Media Co.,Ltd (300770.SZ)

## Company Overview

Guangdong Southern New Media Co.,Ltd. provides internet audio-visual services in China. The company offers private network services; internet TV services, including internet TV integration platform and content service platform, as well as cloud audiovisual smart desktop, a TV desktop system for smart TVs, set-top boxes, and other smart terminals; and cable TV value-added services, such as  research, development, and operation of cable TV networks and platforms that provide various contents comprising music, movie, e-sports, sport games, and children-related programs. It also engages in the industrial investment business, which include investment and fund management, consulting services, potential-exit channels, realization of upstream and downstream integration, and resource integration services, as well as capital, marketing, business, and talent operations; multimedia convergence cloud platform that supports the development of media convergence; and content copyright business.

| Item | Detail |
|------|--------|
| Industry | Media |
| Exchange | CN Market |
| Website | [www.snm.gd.cn](https://www.snm.gd.cn) |

## Key Drivers
> *AI-analyzed key factors driving this stock's performance*


## Longbridge Financial Score™: C
> *Longbridge Financial Score™ — Proprietary multi-factor rating model by Longbridge*
> Updated: 2026-05-20T04:30:11.000Z

**Overall: C (0.42)**

**Industry**: Media

| Metric | Value |
|--------|-------|
| Industry Ranking | 38 / 74 |
| Industry Median | C |
| Industry Average | C |

- **Style**: Value - Stocks where the company's main business is in a mature stage.
- **Scale**: Small - The company's operation has a high degree of growth and volatility, making it easy to achieve high investment returns.

**Multi Score**: C

#### Style Score Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Revenue YoY | 0.74% |  |
| Net Profit YoY | -4.17% |  |
| P/B Ratio | 2.35 |  |
| Dividend Ratio | 7.46% |  |

#### Size Score Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Market Cap | 8753151599.87 |  |
| Revenue | 1599250611.17 |  |

#### Multi Score Score: C

| Indicator | Value | Rating |
|-----------|-------|--------|
| ROE | 17.23% | A |
| Profit Margin | 40.26% | A |
| Gross Margin | 43.28% | B |
| Revenue YoY | 0.74% | C |
| Net Profit YoY | -4.17% | C |
| Total Assets YoY | -1.79% | D |
| Net Assets YoY | -0.85% | D |
| Cash Flow Margin | 117.35% | C |
| OCF YoY | 0.74% | C |
| Turnover | 0.32 | D |
| Gearing Ratio | 24.94% | B |

```chart-data:radar
{
  "title": "Longbridge Financial Score - Guangdong South New Media Co.,Ltd",
  "chart_type": "radar",
  "dimensions": [
    {
      "name": "Style Score",
      "grade": "",
      "indicators": [
        {
          "name": "Revenue YoY",
          "value": "0.74%",
          "rating": ""
        },
        {
          "name": "Net Profit YoY",
          "value": "-4.17%",
          "rating": ""
        },
        {
          "name": "P/B Ratio",
          "value": "2.35",
          "rating": ""
        },
        {
          "name": "Dividend Ratio",
          "value": "7.46%",
          "rating": ""
        }
      ]
    },
    {
      "name": "Size Score",
      "grade": "",
      "indicators": [
        {
          "name": "Market Cap",
          "value": "8753151599.87",
          "rating": ""
        },
        {
          "name": "Revenue",
          "value": "1599250611.17",
          "rating": ""
        }
      ]
    },
    {
      "name": "Multi Score",
      "grade": "C",
      "indicators": [
        {
          "name": "ROE",
          "value": "17.23%",
          "rating": "A"
        },
        {
          "name": "Profit Margin",
          "value": "40.26%",
          "rating": "A"
        },
        {
          "name": "Gross Margin",
          "value": "43.28%",
          "rating": "B"
        },
        {
          "name": "Revenue YoY",
          "value": "0.74%",
          "rating": "C"
        },
        {
          "name": "Net Profit YoY",
          "value": "-4.17%",
          "rating": "C"
        },
        {
          "name": "Total Assets YoY",
          "value": "-1.79%",
          "rating": "D"
        },
        {
          "name": "Net Assets YoY",
          "value": "-0.85%",
          "rating": "D"
        },
        {
          "name": "Cash Flow Margin",
          "value": "117.35%",
          "rating": "C"
        },
        {
          "name": "OCF YoY",
          "value": "0.74%",
          "rating": "C"
        },
        {
          "name": "Turnover",
          "value": "0.32",
          "rating": "D"
        },
        {
          "name": "Gearing Ratio",
          "value": "24.94%",
          "rating": "B"
        }
      ]
    }
  ]
}
```

## Valuation Analysis

| Metric | Current | Industry Ranking | High | Median | Low |
|--------|---------|-----------------|------|--------|-----|
| PE (TTM) | 13.33 | 8/74 | 14.48 | 13.85 | 13.28 |
| PB | 2.31 | 28/74 | 2.76 | 2.52 | 2.42 |
| PS (TTM) | 5.37 | 52/74 | 6.48 | 5.98 | 5.73 |
| Dividend Yield | 7.61% | 1/74 | 7.32% | 6.74% | 6.08% |

## Peer Comparison

| Rank | Name | Profit | Growth | Operation | Security | Cash | Rating |
| --- | --- | --- | --- | --- | --- | --- | --- |
| 01 | Focus Media (002027.SZ) | A | D | C | B | B | B |
| 02 | BlueFocus (300058.SZ) | D | A | A | D | A | B |
| 03 | ECLICKTECH (301171.SZ) | D | B | B | C | A | B |
| 04 | XHW (603888.SH) | B | C | C | A | B | B |
| 05 | Sunwave (002115.SZ) | D | A | A | C | C | B |

## Institutional View

### Analyst Rating Distribution

> As of 2026-04-11T16:00:00.000Z

Total Analysts: **2**

| Rating | Count | Percentage |
|--------|-------|-----------| 
| Buy | 2 | 100% |

### Target Price Forecast

| Metric | Price |
|--------|-------|
| Current Price | 37.61 |
| Highest Target | 61.04 |
| Lowest Target | 53.00 |

## References

- [Company Overview — Profile, executives, shareholders, business breakdown](https://longbridge.com/en/quote/300770.SZ/overview.md)
- [Financial Reports — Income, balance sheet, cash flow, dividends](https://longbridge.com/en/quote/300770.SZ/norm.md)
- [Related News](https://longbridge.com/en/quote/300770.SZ/news.md)
- [Filings — Company announcements and regulatory filings](https://longbridge.com/en/quote/300770.SZ/filings.md)

---

> **Disclaimer: This article is for reference only and does not constitute any investment advice.**