---
title: "Shanghai Xinhua Media Co.,Ltd (600825.SH)"
type: "Symbol"
locale: "en"
url: "https://longbridge.com/en/quote/600825.SH.md"
symbol: "600825.SH"
name: "Shanghai Xinhua Media Co.,Ltd"
industry: "Media"
datetime: "2026-05-21T15:01:12.717Z"
locales:
  - [en](https://longbridge.com/en/quote/600825.SH.md)
  - [zh-CN](https://longbridge.com/zh-CN/quote/600825.SH.md)
  - [zh-HK](https://longbridge.com/zh-HK/quote/600825.SH.md)
---

# Shanghai Xinhua Media Co.,Ltd (600825.SH)

## Company Overview

Shanghai Xinhua Media Co., Ltd., a publishing and media enterprise, engages in the cultural media business in China. It is involved in the publishing and distributing textbooks for kindergartens, primary and secondary schools, and vocational schools; newspaper and magazine business; and owns and operates bookstores. The company also engages in e commerce business; advertising agency business; and media investment business. Shanghai Xinhua Media Co., Ltd.

| Item | Detail |
|------|--------|
| Industry | Media |
| Exchange | CN Market |
| Website | [www.xhmedia.com](https://www.xhmedia.com) |

## Key Drivers
> *AI-analyzed key factors driving this stock's performance*


## Longbridge Financial Score™: C
> *Longbridge Financial Score™ — Proprietary multi-factor rating model by Longbridge*
> Updated: 2026-05-21T04:30:13.000Z

**Overall: C (0.48)**

**Industry**: Media

| Metric | Value |
|--------|-------|
| Industry Ranking | 41 / 74 |
| Industry Median | C |
| Industry Average | C |

- **Style**: Value - Stocks where the company's main business is in a mature stage.
- **Scale**: Small - The company's operation has a high degree of growth and volatility, making it easy to achieve high investment returns.

**Multi Score**: C

#### Style Score Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Revenue YoY | 0.63% |  |
| Net Profit YoY | 6.84% |  |
| P/B Ratio | 2.32 |  |
| Dividend Ratio | 0.22% |  |

#### Size Score Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Market Cap | 5787979326.84 |  |
| Revenue | 1449540545.53 |  |

#### Multi Score Score: C

| Indicator | Value | Rating |
|-----------|-------|--------|
| ROE | 1.72% | C |
| Profit Margin | 2.93% | C |
| Gross Margin | 32.28% | C |
| Revenue YoY | 0.63% | C |
| Net Profit YoY | 6.84% | C |
| Total Assets YoY | 0.13% | D |
| Net Assets YoY | 1.81% | C |
| Cash Flow Margin | 444.61% | A |
| OCF YoY | 0.63% | C |
| Turnover | 0.37 | C |
| Gearing Ratio | 36.48% | B |

```chart-data:radar
{
  "title": "Longbridge Financial Score - Shanghai Xinhua Media Co.,Ltd",
  "chart_type": "radar",
  "dimensions": [
    {
      "name": "Style Score",
      "grade": "",
      "indicators": [
        {
          "name": "Revenue YoY",
          "value": "0.63%",
          "rating": ""
        },
        {
          "name": "Net Profit YoY",
          "value": "6.84%",
          "rating": ""
        },
        {
          "name": "P/B Ratio",
          "value": "2.32",
          "rating": ""
        },
        {
          "name": "Dividend Ratio",
          "value": "0.22%",
          "rating": ""
        }
      ]
    },
    {
      "name": "Size Score",
      "grade": "",
      "indicators": [
        {
          "name": "Market Cap",
          "value": "5787979326.84",
          "rating": ""
        },
        {
          "name": "Revenue",
          "value": "1449540545.53",
          "rating": ""
        }
      ]
    },
    {
      "name": "Multi Score",
      "grade": "C",
      "indicators": [
        {
          "name": "ROE",
          "value": "1.72%",
          "rating": "C"
        },
        {
          "name": "Profit Margin",
          "value": "2.93%",
          "rating": "C"
        },
        {
          "name": "Gross Margin",
          "value": "32.28%",
          "rating": "C"
        },
        {
          "name": "Revenue YoY",
          "value": "0.63%",
          "rating": "C"
        },
        {
          "name": "Net Profit YoY",
          "value": "6.84%",
          "rating": "C"
        },
        {
          "name": "Total Assets YoY",
          "value": "0.13%",
          "rating": "D"
        },
        {
          "name": "Net Assets YoY",
          "value": "1.81%",
          "rating": "C"
        },
        {
          "name": "Cash Flow Margin",
          "value": "444.61%",
          "rating": "A"
        },
        {
          "name": "OCF YoY",
          "value": "0.63%",
          "rating": "C"
        },
        {
          "name": "Turnover",
          "value": "0.37",
          "rating": "C"
        },
        {
          "name": "Gearing Ratio",
          "value": "36.48%",
          "rating": "B"
        }
      ]
    }
  ]
}
```

## Valuation Analysis

| Metric | Current | Industry Ranking | High | Median | Low |
|--------|---------|-----------------|------|--------|-----|
| PE (TTM) | 131.96 | 32/74 | 178.99 | 164.46 | 148.52 |
| PB | 2.25 | 29/74 | 2.97 | 2.87 | 2.62 |
| PS (TTM) | 3.87 | 43/74 | 5.05 | 4.88 | 4.42 |
| Dividend Yield | 0.22% | 44/74 | 0.20% | 0.18% | 0.17% |

## Peer Comparison

| Rank | Name | Profit | Growth | Operation | Security | Cash | Rating |
| --- | --- | --- | --- | --- | --- | --- | --- |
| 01 | Focus Media (002027.SZ) | A | D | C | B | B | B |
| 02 | BlueFocus (300058.SZ) | D | A | A | D | A | B |
| 03 | ECLICKTECH (301171.SZ) | D | B | B | C | A | B |
| 04 | XHW (603888.SH) | B | C | C | A | B | B |
| 05 | Sunwave (002115.SZ) | D | A | A | C | C | B |

## References

- [Company Overview — Profile, executives, shareholders, business breakdown](https://longbridge.com/en/quote/600825.SH/overview.md)
- [Financial Reports — Income, balance sheet, cash flow, dividends](https://longbridge.com/en/quote/600825.SH/norm.md)
- [Related News](https://longbridge.com/en/quote/600825.SH/news.md)
- [Filings — Company announcements and regulatory filings](https://longbridge.com/en/quote/600825.SH/filings.md)

---

> **Disclaimer: This article is for reference only and does not constitute any investment advice.**