---
title: "China Publishing & Media Holdings Co., Ltd (601949.SH)"
type: "Symbol"
locale: "en"
url: "https://longbridge.com/en/quote/601949.SH.md"
symbol: "601949.SH"
name: "China Publishing & Media Holdings Co., Ltd"
industry: "Media"
datetime: "2026-05-20T12:04:38.311Z"
locales:
  - [en](https://longbridge.com/en/quote/601949.SH.md)
  - [zh-CN](https://longbridge.com/zh-CN/quote/601949.SH.md)
  - [zh-HK](https://longbridge.com/zh-HK/quote/601949.SH.md)
---

# China Publishing & Media Holdings Co., Ltd (601949.SH)

## Company Overview

China Publishing & Media Holdings Co., Ltd. publishes books, newspapers, periodicals, audio-visual products, and electronic publications in China. It is also involved in the paper publishing, digital publishing, printing and copying, information services, and copyright trading services. China Publishing & Media Holdings Co., Ltd.

| Item | Detail |
|------|--------|
| Industry | Media |
| Exchange | CN Market |
| Website | [www.cnpubc.com](https://www.cnpubc.com) |

## Key Drivers
> *AI-analyzed key factors driving this stock's performance*


## Longbridge Financial Score™: C
> *Longbridge Financial Score™ — Proprietary multi-factor rating model by Longbridge*
> Updated: 2026-05-20T04:30:09.000Z

**Overall: C (0.54)**

**Industry**: Media

| Metric | Value |
|--------|-------|
| Industry Ranking | 35 / 74 |
| Industry Median | C |
| Industry Average | C |

- **Style**: Value - Stocks where the company's main business is in a mature stage.
- **Scale**: Small - The company's operation has a high degree of growth and volatility, making it easy to achieve high investment returns.

**Multi Score**: C

#### Style Score Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Revenue YoY | -13.19% |  |
| Net Profit YoY | -7.25% |  |
| P/B Ratio | 1.07 |  |
| Dividend Ratio | 1.83% |  |

#### Size Score Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Market Cap | 10643038960.82 |  |
| Revenue | 5216589381.39 |  |

#### Multi Score Score: C

| Indicator | Value | Rating |
|-----------|-------|--------|
| ROE | 5.90% | C |
| Profit Margin | 11.05% | B |
| Gross Margin | 27.20% | C |
| Revenue YoY | -13.19% | E |
| Net Profit YoY | -7.25% | C |
| Total Assets YoY | 1.56% | C |
| Net Assets YoY | 3.34% | C |
| Cash Flow Margin | 130.90% | B |
| OCF YoY | -13.19% | E |
| Turnover | 0.33 | D |
| Gearing Ratio | 31.54% | B |

```chart-data:radar
{
  "title": "Longbridge Financial Score - China Publishing & Media Holdings Co., Ltd",
  "chart_type": "radar",
  "dimensions": [
    {
      "name": "Style Score",
      "grade": "",
      "indicators": [
        {
          "name": "Revenue YoY",
          "value": "-13.19%",
          "rating": ""
        },
        {
          "name": "Net Profit YoY",
          "value": "-7.25%",
          "rating": ""
        },
        {
          "name": "P/B Ratio",
          "value": "1.07",
          "rating": ""
        },
        {
          "name": "Dividend Ratio",
          "value": "1.83%",
          "rating": ""
        }
      ]
    },
    {
      "name": "Size Score",
      "grade": "",
      "indicators": [
        {
          "name": "Market Cap",
          "value": "10643038960.82",
          "rating": ""
        },
        {
          "name": "Revenue",
          "value": "5216589381.39",
          "rating": ""
        }
      ]
    },
    {
      "name": "Multi Score",
      "grade": "C",
      "indicators": [
        {
          "name": "ROE",
          "value": "5.90%",
          "rating": "C"
        },
        {
          "name": "Profit Margin",
          "value": "11.05%",
          "rating": "B"
        },
        {
          "name": "Gross Margin",
          "value": "27.20%",
          "rating": "C"
        },
        {
          "name": "Revenue YoY",
          "value": "-13.19%",
          "rating": "E"
        },
        {
          "name": "Net Profit YoY",
          "value": "-7.25%",
          "rating": "C"
        },
        {
          "name": "Total Assets YoY",
          "value": "1.56%",
          "rating": "C"
        },
        {
          "name": "Net Assets YoY",
          "value": "3.34%",
          "rating": "C"
        },
        {
          "name": "Cash Flow Margin",
          "value": "130.90%",
          "rating": "B"
        },
        {
          "name": "OCF YoY",
          "value": "-13.19%",
          "rating": "E"
        },
        {
          "name": "Turnover",
          "value": "0.33",
          "rating": "D"
        },
        {
          "name": "Gearing Ratio",
          "value": "31.54%",
          "rating": "B"
        }
      ]
    }
  ]
}
```

## Valuation Analysis

| Metric | Current | Industry Ranking | High | Median | Low |
|--------|---------|-----------------|------|--------|-----|
| PE (TTM) | 18.46 | 11/74 | 22.55 | 21.21 | 20.32 |
| PB | 1.07 | 9/74 | 1.37 | 1.32 | 1.27 |
| PS (TTM) | 2.04 | 23/74 | 2.34 | 2.22 | 2.13 |
| Dividend Yield | 1.83% | 18/74 | 1.76% | 1.54% | 1.46% |

## Peer Comparison

| Rank | Name | Profit | Growth | Operation | Security | Cash | Rating |
| --- | --- | --- | --- | --- | --- | --- | --- |
| 01 | Focus Media (002027.SZ) | A | D | C | B | B | B |
| 02 | BlueFocus (300058.SZ) | D | A | A | D | A | B |
| 03 | ECLICKTECH (301171.SZ) | D | B | B | C | A | B |
| 04 | XHW (603888.SH) | B | C | C | A | B | B |
| 05 | Sunwave (002115.SZ) | D | A | A | C | C | B |

## References

- [Company Overview — Profile, executives, shareholders, business breakdown](https://longbridge.com/en/quote/601949.SH/overview.md)
- [Financial Reports — Income, balance sheet, cash flow, dividends](https://longbridge.com/en/quote/601949.SH/norm.md)
- [Related News](https://longbridge.com/en/quote/601949.SH/news.md)
- [Filings — Company announcements and regulatory filings](https://longbridge.com/en/quote/601949.SH/filings.md)

---

> **Disclaimer: This article is for reference only and does not constitute any investment advice.**