---
title: "Bally's Corporation (BALY.US)"
type: "Symbol"
locale: "en"
url: "https://longbridge.com/en/quote/BALY.US.md"
symbol: "BALY.US"
name: "Bally's Corporation"
industry: "Casinos and Gaming"
datetime: "2026-05-20T07:12:11.296Z"
locales:
  - [en](https://longbridge.com/en/quote/BALY.US.md)
  - [zh-CN](https://longbridge.com/zh-CN/quote/BALY.US.md)
  - [zh-HK](https://longbridge.com/zh-HK/quote/BALY.US.md)
---

# Bally's Corporation (BALY.US)

## Company Overview

Bally’s Corporation is a fast-growing global entertainment brand with 19 casinos across 11 US states and one casino in Newcastle, UK, along with a golf course in New York and a horse racetrack in Colorado. Bally’s also owns Bally Bet, a first-in-class sports betting and igaming platform, licensed in 13 jurisdictions in North America. Bally’s holds a majority interest in Bally’s Intralot S.A. a leading lottery solutions supplier and igaming operator.

| Item | Detail |
|------|--------|
| Industry | Casinos and Gaming |
| Exchange | US Market |
| Website | [www.ballys.com](https://www.ballys.com) |

## Key Drivers
> *AI-analyzed key factors driving this stock's performance*


## Longbridge Financial Score™: D
> *Longbridge Financial Score™ — Proprietary multi-factor rating model by Longbridge*
> Updated: 2026-05-20T04:30:16.000Z

**Overall: D (0.61)**

**Industry**: Casinos and Gaming

| Metric | Value |
|--------|-------|
| Industry Ranking | 36 / 44 |
| Industry Median | C |
| Industry Average | C |

- **Style**: Value - Stocks where the company's main business is in a mature stage.
- **Scale**: Mid - The company has stable operation of a large-cap stock and the high return of a small-cap stock.

**Multi Score**: D

#### Style Score Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Revenue YoY | 16.60% |  |
| Net Profit YoY | -106.29% |  |
| P/B Ratio | 0.66 |  |
| Dividend Ratio | 0.00% |  |

#### Size Score Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Market Cap | 520576692.48 |  |
| Revenue | 2823217000.00 |  |

#### Multi Score Score: D

| Indicator | Value | Rating |
|-----------|-------|--------|
| ROE | -106.62% | E |
| Profit Margin | -29.98% | E |
| Gross Margin | 57.86% | B |
| Revenue YoY | 16.60% | B |
| Net Profit YoY | -106.29% | E |
| Total Assets YoY | 45.90% | A |
| Net Assets YoY | 189.62% | A |
| Cash Flow Margin | 23.39% | D |
| OCF YoY | 16.60% | B |
| Turnover | 0.31 | D |
| Gearing Ratio | 78.57% | E |

```chart-data:radar
{
  "title": "Longbridge Financial Score - Bally's Corporation",
  "chart_type": "radar",
  "dimensions": [
    {
      "name": "Style Score",
      "grade": "",
      "indicators": [
        {
          "name": "Revenue YoY",
          "value": "16.60%",
          "rating": ""
        },
        {
          "name": "Net Profit YoY",
          "value": "-106.29%",
          "rating": ""
        },
        {
          "name": "P/B Ratio",
          "value": "0.66",
          "rating": ""
        },
        {
          "name": "Dividend Ratio",
          "value": "0.00%",
          "rating": ""
        }
      ]
    },
    {
      "name": "Size Score",
      "grade": "",
      "indicators": [
        {
          "name": "Market Cap",
          "value": "520576692.48",
          "rating": ""
        },
        {
          "name": "Revenue",
          "value": "2823217000.00",
          "rating": ""
        }
      ]
    },
    {
      "name": "Multi Score",
      "grade": "D",
      "indicators": [
        {
          "name": "ROE",
          "value": "-106.62%",
          "rating": "E"
        },
        {
          "name": "Profit Margin",
          "value": "-29.98%",
          "rating": "E"
        },
        {
          "name": "Gross Margin",
          "value": "57.86%",
          "rating": "B"
        },
        {
          "name": "Revenue YoY",
          "value": "16.60%",
          "rating": "B"
        },
        {
          "name": "Net Profit YoY",
          "value": "-106.29%",
          "rating": "E"
        },
        {
          "name": "Total Assets YoY",
          "value": "45.90%",
          "rating": "A"
        },
        {
          "name": "Net Assets YoY",
          "value": "189.62%",
          "rating": "A"
        },
        {
          "name": "Cash Flow Margin",
          "value": "23.39%",
          "rating": "D"
        },
        {
          "name": "OCF YoY",
          "value": "16.60%",
          "rating": "B"
        },
        {
          "name": "Turnover",
          "value": "0.31",
          "rating": "D"
        },
        {
          "name": "Gearing Ratio",
          "value": "78.57%",
          "rating": "E"
        }
      ]
    }
  ]
}
```

## Valuation Analysis

| Metric | Current | Industry Ranking | High | Median | Low |
|--------|---------|-----------------|------|--------|-----|
| PE (TTM) | -0.61 | 21/44 | - | - | - |
| PB | 0.66 | 3/44 | 1.51 | 0.82 | 0.60 |
| PS (TTM) | 0.18 | 2/44 | 0.33 | 0.24 | 0.20 |
| Dividend Yield | 0.00% | - | - | - | - |

## Peer Comparison

| Rank | Name | Profit | Growth | Operation | Security | Cash | Rating |
| --- | --- | --- | --- | --- | --- | --- | --- |
| 01 | Las Vegas Sands (LVS.US) | A | B | B | E | B | B |
| 02 | Galaxy Entertainment Group (GXYYY.US) | A | B | C | A | B | B |
| 03 | Evolution AB (publ) (EVVTY.US) | A | C | D | B | C | B |
| 04 | Draftkings (DKNG.US) | B | B | A | E | A | B |
| 05 | Super Group SGHC (SGHC.US) | A | B | A | C | C | B |

## Institutional View

### Analyst Rating Distribution

> As of 2026-05-18T04:00:00.000Z

Total Analysts: **6**

| Rating | Count | Percentage |
|--------|-------|-----------| 
| Hold | 4 | 67% |
| Underweight | 1 | 17% |

### Target Price Forecast

| Metric | Price |
|--------|-------|
| Current Price | 10.68 |
| Highest Target | 15.00 |
| Lowest Target | 9.00 |

## References

- [Company Overview — Profile, executives, shareholders, business breakdown](https://longbridge.com/en/quote/BALY.US/overview.md)
- [Financial Reports — Income, balance sheet, cash flow, dividends](https://longbridge.com/en/quote/BALY.US/norm.md)
- [Related News](https://longbridge.com/en/quote/BALY.US/news.md)
- [Filings — Company announcements and regulatory filings](https://longbridge.com/en/quote/BALY.US/filings.md)

---

> **Disclaimer: This article is for reference only and does not constitute any investment advice.**