---
title: "Coupang, Inc. (CPNG.US)"
type: "Symbol"
locale: "en"
url: "https://longbridge.com/en/quote/CPNG.US.md"
symbol: "CPNG.US"
name: "Coupang, Inc."
industry: "Broadline Retail"
datetime: "2026-05-20T04:10:02.042Z"
locales:
  - [en](https://longbridge.com/en/quote/CPNG.US.md)
  - [zh-CN](https://longbridge.com/zh-CN/quote/CPNG.US.md)
  - [zh-HK](https://longbridge.com/zh-HK/quote/CPNG.US.md)
---

# Coupang, Inc. (CPNG.US)

## Company Overview

Coupang, Inc., together with its subsidiaries, owns and operates retail business through its mobile applications and internet websites in South Korea and internationally. It operates through Product Commerce and Developing Offerings segments. The Product Commerce segment includes Korean retail and marketplace offerings; Rocket Fresh, a fresh grocery offering; and advertising products. The Developing Offerings segment offers Eats, a restaurant ordering and delivery service; Play, an online content streaming service; fintech activities; and Farfetch, a luxury fashion marketplace.

| Item | Detail |
|------|--------|
| Industry | Broadline Retail |
| Exchange | US Market |
| Website | [www.aboutcoupang.com](https://www.aboutcoupang.com) |

## Key Drivers
> *AI-analyzed key factors driving this stock's performance*


## Longbridge Financial Score™: C
> *Longbridge Financial Score™ — Proprietary multi-factor rating model by Longbridge*
> Updated: 2026-05-19T04:30:14.000Z

**Overall: C (0.52)**

**Industry**: Broadline Retail

| Metric | Value |
|--------|-------|
| Industry Ranking | 20 / 45 |
| Industry Median | C |
| Industry Average | C |

- **Style**: Blend - Stocks in which the company has both growth and mature businesses.
- **Scale**: Large - The company has stable operations, allowing for dependable long-term returns.

**Multi Score**: C

#### Style Score Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Revenue YoY | 13.10% |  |
| Net Profit YoY | -164.45% |  |
| P/B Ratio | 7.17 |  |
| Dividend Ratio | 0.00% |  |

#### Size Score Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Market Cap | 28182507955.70 |  |
| Revenue | 35130000000.00 |  |

#### Multi Score Score: C

| Indicator | Value | Rating |
|-----------|-------|--------|
| ROE | -3.97% | D |
| Profit Margin | -0.47% | D |
| Gross Margin | 27.01% | C |
| Revenue YoY | 13.10% | B |
| Net Profit YoY | -164.45% | E |
| Total Assets YoY | 8.84% | B |
| Net Assets YoY | -10.64% | D |
| Cash Flow Margin | -971.52% | E |
| OCF YoY | 13.10% | B |
| Turnover | 2.10 | A |
| Gearing Ratio | 77.41% | E |

```chart-data:radar
{
  "title": "Longbridge Financial Score - Coupang, Inc.",
  "chart_type": "radar",
  "dimensions": [
    {
      "name": "Style Score",
      "grade": "",
      "indicators": [
        {
          "name": "Revenue YoY",
          "value": "13.10%",
          "rating": ""
        },
        {
          "name": "Net Profit YoY",
          "value": "-164.45%",
          "rating": ""
        },
        {
          "name": "P/B Ratio",
          "value": "7.17",
          "rating": ""
        },
        {
          "name": "Dividend Ratio",
          "value": "0.00%",
          "rating": ""
        }
      ]
    },
    {
      "name": "Size Score",
      "grade": "",
      "indicators": [
        {
          "name": "Market Cap",
          "value": "28182507955.70",
          "rating": ""
        },
        {
          "name": "Revenue",
          "value": "35130000000.00",
          "rating": ""
        }
      ]
    },
    {
      "name": "Multi Score",
      "grade": "C",
      "indicators": [
        {
          "name": "ROE",
          "value": "-3.97%",
          "rating": "D"
        },
        {
          "name": "Profit Margin",
          "value": "-0.47%",
          "rating": "D"
        },
        {
          "name": "Gross Margin",
          "value": "27.01%",
          "rating": "C"
        },
        {
          "name": "Revenue YoY",
          "value": "13.10%",
          "rating": "B"
        },
        {
          "name": "Net Profit YoY",
          "value": "-164.45%",
          "rating": "E"
        },
        {
          "name": "Total Assets YoY",
          "value": "8.84%",
          "rating": "B"
        },
        {
          "name": "Net Assets YoY",
          "value": "-10.64%",
          "rating": "D"
        },
        {
          "name": "Cash Flow Margin",
          "value": "-971.52%",
          "rating": "E"
        },
        {
          "name": "OCF YoY",
          "value": "13.10%",
          "rating": "B"
        },
        {
          "name": "Turnover",
          "value": "2.10",
          "rating": "A"
        },
        {
          "name": "Gearing Ratio",
          "value": "77.41%",
          "rating": "E"
        }
      ]
    }
  ]
}
```

## Valuation Analysis

| Metric | Current | Industry Ranking | High | Median | Low |
|--------|---------|-----------------|------|--------|-----|
| PE (TTM) | -166.02 | 37/45 | 194.68 | 160.18 | 113.67 |
| PB | 6.97 | 28/45 | 12.38 | 10.75 | 7.72 |
| PS (TTM) | 0.78 | 15/45 | 1.76 | 1.51 | 1.05 |
| Dividend Yield | 0.00% | - | - | - | - |

## Peer Comparison

| Rank | Name | Profit | Growth | Operation | Security | Cash | Rating |
| --- | --- | --- | --- | --- | --- | --- | --- |
| 01 | Amazon (AMZN.US) | A | B | A | C | B | B |
| 02 | PDD (PDD.US) | A | B | B | B | B | B |
| 03 | Prosus N.V. (PROSY.US) | A | B | E | B | C | B |
| 04 | Prosus N.V. (PROSF.US) | A | B | E | B | C | B |
| 05 | Mercadolibre (MELI.US) | A | A | B | E | A | B |

## Institutional View

### Analyst Rating Distribution

> As of 2026-05-18T04:00:00.000Z

Total Analysts: **17**

| Rating | Count | Percentage |
|--------|-------|-----------| 
| Buy | 8 | 47% |
| Overweight | 4 | 24% |
| Hold | 4 | 24% |
| Underweight | 1 | 6% |

### Target Price Forecast

| Metric | Price |
|--------|-------|
| Current Price | 15.26 |
| Highest Target | 37.00 |
| Lowest Target | 17.00 |

## References

- [Company Overview — Profile, executives, shareholders, business breakdown](https://longbridge.com/en/quote/CPNG.US/overview.md)
- [Financial Reports — Income, balance sheet, cash flow, dividends](https://longbridge.com/en/quote/CPNG.US/norm.md)
- [Related News](https://longbridge.com/en/quote/CPNG.US/news.md)
- [Filings — Company announcements and regulatory filings](https://longbridge.com/en/quote/CPNG.US/filings.md)

---

> **Disclaimer: This article is for reference only and does not constitute any investment advice.**