---
title: "eBay Inc. (EBAY.US)"
type: "Symbol"
locale: "en"
url: "https://longbridge.com/en/quote/EBAY.US.md"
symbol: "EBAY.US"
name: "eBay Inc."
industry: "Broadline Retail"
datetime: "2026-05-19T10:39:58.327Z"
locales:
  - [en](https://longbridge.com/en/quote/EBAY.US.md)
  - [zh-CN](https://longbridge.com/zh-CN/quote/EBAY.US.md)
  - [zh-HK](https://longbridge.com/zh-HK/quote/EBAY.US.md)
---

# eBay Inc. (EBAY.US)

## Company Overview

eBay Inc., together with its subsidiaries, operates marketplace platforms that connect buyers and sellers in the United States, the United Kingdom, China, Germany, and internationally. Its marketplace platform includes its online marketplace at ebay.com, off-platform businesses, and the eBay suite of mobile apps. The company’s platforms enable users to list, sell, buy, and pay various products. The company was founded in 1995 and is headquartered in San Jose, California.

| Item | Detail |
|------|--------|
| Industry | Broadline Retail |
| Exchange | US Market |
| Website | [www.ebayinc.com](https://www.ebayinc.com) |

## Key Drivers
> *AI-analyzed key factors driving this stock's performance*


## Longbridge Financial Score™: C
> *Longbridge Financial Score™ — Proprietary multi-factor rating model by Longbridge*
> Updated: 2026-05-19T04:30:13.000Z

**Overall: C (0.42)**

**Industry**: Broadline Retail

| Metric | Value |
|--------|-------|
| Industry Ranking | 19 / 45 |
| Industry Median | C |
| Industry Average | C |

- **Style**: Blend - Stocks in which the company has both growth and mature businesses.
- **Scale**: Large - The company has stable operations, allowing for dependable long-term returns.

**Multi Score**: C

#### Style Score Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Revenue YoY | 12.53% |  |
| Net Profit YoY | 0.39% |  |
| P/B Ratio | 11.52 |  |
| Dividend Ratio | 1.03% |  |

#### Size Score Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Market Cap | 50806920000.00 |  |
| Revenue | 11604000000.00 |  |

#### Multi Score Score: C

| Indicator | Value | Rating |
|-----------|-------|--------|
| ROE | 42.88% | A |
| Profit Margin | 17.61% | A |
| Gross Margin | 74.04% | A |
| Revenue YoY | 12.53% | B |
| Net Profit YoY | 0.39% | C |
| Total Assets YoY | -5.60% | D |
| Net Assets YoY | -10.87% | D |
| Cash Flow Margin | 106.31% | C |
| OCF YoY | 12.53% | B |
| Turnover | 0.63 | B |
| Gearing Ratio | 75.34% | E |

```chart-data:radar
{
  "title": "Longbridge Financial Score - eBay Inc.",
  "chart_type": "radar",
  "dimensions": [
    {
      "name": "Style Score",
      "grade": "",
      "indicators": [
        {
          "name": "Revenue YoY",
          "value": "12.53%",
          "rating": ""
        },
        {
          "name": "Net Profit YoY",
          "value": "0.39%",
          "rating": ""
        },
        {
          "name": "P/B Ratio",
          "value": "11.52",
          "rating": ""
        },
        {
          "name": "Dividend Ratio",
          "value": "1.03%",
          "rating": ""
        }
      ]
    },
    {
      "name": "Size Score",
      "grade": "",
      "indicators": [
        {
          "name": "Market Cap",
          "value": "50806920000.00",
          "rating": ""
        },
        {
          "name": "Revenue",
          "value": "11604000000.00",
          "rating": ""
        }
      ]
    },
    {
      "name": "Multi Score",
      "grade": "C",
      "indicators": [
        {
          "name": "ROE",
          "value": "42.88%",
          "rating": "A"
        },
        {
          "name": "Profit Margin",
          "value": "17.61%",
          "rating": "A"
        },
        {
          "name": "Gross Margin",
          "value": "74.04%",
          "rating": "A"
        },
        {
          "name": "Revenue YoY",
          "value": "12.53%",
          "rating": "B"
        },
        {
          "name": "Net Profit YoY",
          "value": "0.39%",
          "rating": "C"
        },
        {
          "name": "Total Assets YoY",
          "value": "-5.60%",
          "rating": "D"
        },
        {
          "name": "Net Assets YoY",
          "value": "-10.87%",
          "rating": "D"
        },
        {
          "name": "Cash Flow Margin",
          "value": "106.31%",
          "rating": "C"
        },
        {
          "name": "OCF YoY",
          "value": "12.53%",
          "rating": "B"
        },
        {
          "name": "Turnover",
          "value": "0.63",
          "rating": "B"
        },
        {
          "name": "Gearing Ratio",
          "value": "75.34%",
          "rating": "E"
        }
      ]
    }
  ]
}
```

## Valuation Analysis

| Metric | Current | Industry Ranking | High | Median | Low |
|--------|---------|-----------------|------|--------|-----|
| PE (TTM) | 24.86 | 16/45 | 20.24 | 18.90 | 17.25 |
| PB | 11.52 | 30/45 | 9.14 | 8.66 | 7.63 |
| PS (TTM) | 4.38 | 31/45 | 4.04 | 3.69 | 3.46 |
| Dividend Yield | 1.03% | 7/45 | 1.42% | 1.29% | 1.21% |

## Peer Comparison

| Rank | Name | Profit | Growth | Operation | Security | Cash | Rating |
| --- | --- | --- | --- | --- | --- | --- | --- |
| 01 | Amazon (AMZN.US) | A | B | A | C | B | B |
| 02 | PDD (PDD.US) | A | B | B | B | B | B |
| 03 | Prosus N.V. (PROSY.US) | A | B | E | B | C | B |
| 04 | Prosus N.V. (PROSF.US) | A | B | E | B | C | B |
| 05 | Mercadolibre (MELI.US) | A | A | B | E | A | B |

## Institutional View

### Analyst Rating Distribution

> As of 2026-05-15T04:00:00.000Z

Total Analysts: **31**

| Rating | Count | Percentage |
|--------|-------|-----------| 
| Buy | 5 | 16% |
| Overweight | 5 | 16% |
| Hold | 19 | 61% |
| Sell | 2 | 6% |

### Target Price Forecast

| Metric | Price |
|--------|-------|
| Current Price | 114.43 |
| Highest Target | 132.00 |
| Lowest Target | 65.00 |

## References

- [Company Overview — Profile, executives, shareholders, business breakdown](https://longbridge.com/en/quote/EBAY.US/overview.md)
- [Financial Reports — Income, balance sheet, cash flow, dividends](https://longbridge.com/en/quote/EBAY.US/norm.md)
- [Related News](https://longbridge.com/en/quote/EBAY.US/news.md)
- [Filings — Company announcements and regulatory filings](https://longbridge.com/en/quote/EBAY.US/filings.md)

---

> **Disclaimer: This article is for reference only and does not constitute any investment advice.**