---
title: "Imperial Brands PLC (IMBBY.US)"
type: "Symbol"
locale: "en"
url: "https://longbridge.com/en/quote/IMBBY.US.md"
symbol: "IMBBY.US"
name: "Imperial Brands PLC"
industry: "Tobacco"
datetime: "2026-05-19T10:42:40.203Z"
locales:
  - [en](https://longbridge.com/en/quote/IMBBY.US.md)
  - [zh-CN](https://longbridge.com/zh-CN/quote/IMBBY.US.md)
  - [zh-HK](https://longbridge.com/zh-HK/quote/IMBBY.US.md)
---

# Imperial Brands PLC (IMBBY.US)

## Company Overview

Imperial Brands PLC, together with its subsidiaries, manufactures, imports, markets, and sells tobacco and tobacco-related products in Europe, the Americas, Africa, Asia, and Australasia. It offers a range of cigarettes, tobacco accessories, vapour, heated tobacco, and oral nicotine. The company sells its products under various brands, including JPS, Davidoff, Gauloises, West, Winston, Kool, Lambert & Butler, Fortuna, Nobel, News, Backwoods, Champion, Golden Virginia, Rizla, Blu, Pulze, Skruf, and Zone X. In addition, it engages in the distribution of tobacco and NGP products for tobacco and NGP product manufacturers; and various non-tobacco and NGP products and services.

| Item | Detail |
|------|--------|
| Industry | Tobacco |
| Exchange | US Market |
| Website | [www.imperialbrandsplc.com](https://www.imperialbrandsplc.com) |

## Key Drivers
> *AI-analyzed key factors driving this stock's performance*


## Longbridge Financial Score™: C
> *Longbridge Financial Score™ — Proprietary multi-factor rating model by Longbridge*
> Updated: 2026-05-19T04:30:14.000Z

**Overall: C (0.43)**

**Industry**: Tobacco

| Metric | Value |
|--------|-------|
| Industry Ranking | 5 / 10 |
| Industry Median | C |
| Industry Average | C |

- **Style**: Value - Stocks where the company's main business is in a mature stage.
- **Scale**: Large - The company has stable operations, allowing for dependable long-term returns.

**Multi Score**: C

#### Style Score Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Revenue YoY | 9.45% |  |
| Net Profit YoY | -29.46% |  |
| P/B Ratio | 5.68 |  |
| Dividend Ratio | 5.52% |  |

#### Size Score Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Market Cap | 30205397698.08 |  |
| Revenue | 26112426045.62 |  |

#### Multi Score Score: C

| Indicator | Value | Rating |
|-----------|-------|--------|
| ROE | 38.62% | A |
| Profit Margin | 8.96% | B |
| Gross Margin | 34.87% | C |
| Revenue YoY | 9.45% | B |
| Net Profit YoY | -29.46% | D |
| Total Assets YoY | 3.23% | C |
| Net Assets YoY | -15.15% | E |
| Cash Flow Margin | 202.88% | B |
| OCF YoY | 9.45% | B |
| Turnover | 0.69 | B |
| Gearing Ratio | 83.68% | E |

```chart-data:radar
{
  "title": "Longbridge Financial Score - Imperial Brands PLC",
  "chart_type": "radar",
  "dimensions": [
    {
      "name": "Style Score",
      "grade": "",
      "indicators": [
        {
          "name": "Revenue YoY",
          "value": "9.45%",
          "rating": ""
        },
        {
          "name": "Net Profit YoY",
          "value": "-29.46%",
          "rating": ""
        },
        {
          "name": "P/B Ratio",
          "value": "5.68",
          "rating": ""
        },
        {
          "name": "Dividend Ratio",
          "value": "5.52%",
          "rating": ""
        }
      ]
    },
    {
      "name": "Size Score",
      "grade": "",
      "indicators": [
        {
          "name": "Market Cap",
          "value": "30205397698.08",
          "rating": ""
        },
        {
          "name": "Revenue",
          "value": "26112426045.62",
          "rating": ""
        }
      ]
    },
    {
      "name": "Multi Score",
      "grade": "C",
      "indicators": [
        {
          "name": "ROE",
          "value": "38.62%",
          "rating": "A"
        },
        {
          "name": "Profit Margin",
          "value": "8.96%",
          "rating": "B"
        },
        {
          "name": "Gross Margin",
          "value": "34.87%",
          "rating": "C"
        },
        {
          "name": "Revenue YoY",
          "value": "9.45%",
          "rating": "B"
        },
        {
          "name": "Net Profit YoY",
          "value": "-29.46%",
          "rating": "D"
        },
        {
          "name": "Total Assets YoY",
          "value": "3.23%",
          "rating": "C"
        },
        {
          "name": "Net Assets YoY",
          "value": "-15.15%",
          "rating": "E"
        },
        {
          "name": "Cash Flow Margin",
          "value": "202.88%",
          "rating": "B"
        },
        {
          "name": "OCF YoY",
          "value": "9.45%",
          "rating": "B"
        },
        {
          "name": "Turnover",
          "value": "0.69",
          "rating": "B"
        },
        {
          "name": "Gearing Ratio",
          "value": "83.68%",
          "rating": "E"
        }
      ]
    }
  ]
}
```

## Valuation Analysis

| Metric | Current | Industry Ranking | High | Median | Low |
|--------|---------|-----------------|------|--------|-----|
| PE (TTM) | 12.92 | 1/10 | 12.26 | 10.41 | 9.59 |
| PB | 5.68 | 6/10 | 5.24 | 5.05 | 4.89 |
| PS (TTM) | 1.16 | 4/10 | 1.39 | 1.33 | 1.29 |
| Dividend Yield | 5.52% | 3/10 | 6.15% | 5.75% | 5.09% |

## Peer Comparison

| Rank | Name | Profit | Growth | Operation | Security | Cash | Rating |
| --- | --- | --- | --- | --- | --- | --- | --- |
| 01 | RLX Tech (RLX.US) | B | A | D | A | B | B |
| 02 | Turning Point Brands (TPB.US) | A | A | B | C | B | B |
| 03 | Phillip Morris (PM.US) | D | B | B | E | C | C |
| 04 | British American Tobacco (BTI.US) | A | C | D | C | C | C |
| 05 | Imperial Brands (IMBBY.US) | A | C | B | E | B | C |

## Institutional View

### Analyst Rating Distribution

> As of 2026-05-13T04:00:00.000Z

Total Analysts: **2**

| Rating | Count | Percentage |
|--------|-------|-----------| 
| Overweight | 1 | 50% |
| Hold | 1 | 50% |

### Target Price Forecast

| Metric | Price |
|--------|-------|
| Current Price | 39.07 |
| Highest Target | 45.00 |
| Lowest Target | 43.00 |

## References

- [Company Overview — Profile, executives, shareholders, business breakdown](https://longbridge.com/en/quote/IMBBY.US/overview.md)
- [Financial Reports — Income, balance sheet, cash flow, dividends](https://longbridge.com/en/quote/IMBBY.US/norm.md)
- [Related News](https://longbridge.com/en/quote/IMBBY.US/news.md)
- [Filings — Company announcements and regulatory filings](https://longbridge.com/en/quote/IMBBY.US/filings.md)

---

> **Disclaimer: This article is for reference only and does not constitute any investment advice.**