---
title: "Outdoor Holding Company (POWW.US)"
type: "Symbol"
locale: "en"
url: "https://longbridge.com/en/quote/POWW.US.md"
symbol: "POWW.US"
name: "Outdoor Holding Company"
industry: "Other Specialty Retail"
datetime: "2026-05-20T16:40:58.078Z"
locales:
  - [en](https://longbridge.com/en/quote/POWW.US.md)
  - [zh-CN](https://longbridge.com/zh-CN/quote/POWW.US.md)
  - [zh-HK](https://longbridge.com/zh-HK/quote/POWW.US.md)
---

# Outdoor Holding Company (POWW.US)

## Company Overview

Outdoor Holding Company engages in online marketplace business. It owns and operates the GunBroker e-commerce marketplace, an auction site that supports the lawful sale of firearms, ammunition, and hunting/shooting accessories. The company is also involved in banner advertising campaign activities. Outdoor Holding Company was formerly known as AMMO, Inc.

| Item | Detail |
|------|--------|
| Industry | Other Specialty Retail |
| Exchange | US Market |
| Website | [outdoorholding.com](https://outdoorholding.com) |

## Key Drivers
> *AI-analyzed key factors driving this stock's performance*


## Longbridge Financial Score™: C
> *Longbridge Financial Score™ — Proprietary multi-factor rating model by Longbridge*
> Updated: 2026-05-20T04:30:15.000Z

**Overall: C (0.45)**

**Industry**: Other Specialty Retail

| Metric | Value |
|--------|-------|
| Industry Ranking | 22 / 42 |
| Industry Median | C |
| Industry Average | C |

- **Style**: Blend - Stocks in which the company has both growth and mature businesses.
- **Scale**: Small - The company's operation has a high degree of growth and volatility, making it easy to achieve high investment returns.

**Multi Score**: C

#### Style Score Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Revenue YoY | 366.89% |  |
| Net Profit YoY | -35.26% |  |
| P/B Ratio | 0.98 |  |
| Dividend Ratio | 0.00% |  |

#### Size Score Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Market Cap | 232231669.56 |  |
| Revenue | 46019480.00 |  |

#### Multi Score Score: C

| Indicator | Value | Rating |
|-----------|-------|--------|
| ROE | -12.01% | D |
| Profit Margin | -174.58% | E |
| Gross Margin | 88.26% | A |
| Revenue YoY | 366.89% | A |
| Net Profit YoY | -35.26% | D |
| Total Assets YoY | -23.56% | E |
| Net Assets YoY | -20.81% | E |
| Cash Flow Margin | 0.88% | D |
| OCF YoY | 366.89% | A |
| Turnover | 0.15 | D |
| Gearing Ratio | 12.66% | A |

```chart-data:radar
{
  "title": "Longbridge Financial Score - Outdoor Holding Company",
  "chart_type": "radar",
  "dimensions": [
    {
      "name": "Style Score",
      "grade": "",
      "indicators": [
        {
          "name": "Revenue YoY",
          "value": "366.89%",
          "rating": ""
        },
        {
          "name": "Net Profit YoY",
          "value": "-35.26%",
          "rating": ""
        },
        {
          "name": "P/B Ratio",
          "value": "0.98",
          "rating": ""
        },
        {
          "name": "Dividend Ratio",
          "value": "0.00%",
          "rating": ""
        }
      ]
    },
    {
      "name": "Size Score",
      "grade": "",
      "indicators": [
        {
          "name": "Market Cap",
          "value": "232231669.56",
          "rating": ""
        },
        {
          "name": "Revenue",
          "value": "46019480.00",
          "rating": ""
        }
      ]
    },
    {
      "name": "Multi Score",
      "grade": "C",
      "indicators": [
        {
          "name": "ROE",
          "value": "-12.01%",
          "rating": "D"
        },
        {
          "name": "Profit Margin",
          "value": "-174.58%",
          "rating": "E"
        },
        {
          "name": "Gross Margin",
          "value": "88.26%",
          "rating": "A"
        },
        {
          "name": "Revenue YoY",
          "value": "366.89%",
          "rating": "A"
        },
        {
          "name": "Net Profit YoY",
          "value": "-35.26%",
          "rating": "D"
        },
        {
          "name": "Total Assets YoY",
          "value": "-23.56%",
          "rating": "E"
        },
        {
          "name": "Net Assets YoY",
          "value": "-20.81%",
          "rating": "E"
        },
        {
          "name": "Cash Flow Margin",
          "value": "0.88%",
          "rating": "D"
        },
        {
          "name": "OCF YoY",
          "value": "366.89%",
          "rating": "A"
        },
        {
          "name": "Turnover",
          "value": "0.15",
          "rating": "D"
        },
        {
          "name": "Gearing Ratio",
          "value": "12.66%",
          "rating": "A"
        }
      ]
    }
  ]
}
```

## Valuation Analysis

| Metric | Current | Industry Ranking | High | Median | Low |
|--------|---------|-----------------|------|--------|-----|
| PE (TTM) | -2.78 | 31/42 | - | - | - |
| PB | 0.98 | 10/42 | 0.99 | 0.84 | 0.69 |
| PS (TTM) | 5.05 | 34/42 | 5.10 | 4.26 | 3.42 |
| Dividend Yield | 0.00% | - | - | - | - |

## Peer Comparison

| Rank | Name | Profit | Growth | Operation | Security | Cash | Rating |
| --- | --- | --- | --- | --- | --- | --- | --- |
| 01 | Envela (ELA.US) | B | A | A | B | B | A |
| 02 | Ulta Beauty (ULTA.US) | A | B | A | D | B | B |
| 03 | Dick's Sporting Goods (DKS.US) | B | B | A | D | B | B |
| 04 | Tractor Supply (TSCO.US) | A | C | A | E | C | B |
| 05 | Five Below (FIVE.US) | B | B | A | C | B | B |

## Institutional View

### Analyst Rating Distribution

> As of 2026-02-10T05:00:00.000Z

Total Analysts: **2**

| Rating | Count | Percentage |
|--------|-------|-----------| 
| Buy | 2 | 100% |

### Target Price Forecast

| Metric | Price |
|--------|-------|
| Current Price | 1.98 |
| Highest Target | 3.00 |
| Lowest Target | 2.30 |

## References

- [Company Overview — Profile, executives, shareholders, business breakdown](https://longbridge.com/en/quote/POWW.US/overview.md)
- [Financial Reports — Income, balance sheet, cash flow, dividends](https://longbridge.com/en/quote/POWW.US/norm.md)
- [Related News](https://longbridge.com/en/quote/POWW.US/news.md)
- [Filings — Company announcements and regulatory filings](https://longbridge.com/en/quote/POWW.US/filings.md)

---

> **Disclaimer: This article is for reference only and does not constitute any investment advice.**