---
title: "Scienjoy Holding Corporation (SJ.US)"
type: "Symbol"
locale: "en"
url: "https://longbridge.com/en/quote/SJ.US.md"
symbol: "SJ.US"
name: "Scienjoy Holding Corporation"
industry: "Movies and Entertainment"
datetime: "2026-05-21T11:54:54.919Z"
locales:
  - [en](https://longbridge.com/en/quote/SJ.US.md)
  - [zh-CN](https://longbridge.com/zh-CN/quote/SJ.US.md)
  - [zh-HK](https://longbridge.com/zh-HK/quote/SJ.US.md)
---

# Scienjoy Holding Corporation (SJ.US)

## Company Overview

Scienjoy Holding Corporation engages in the provision of mobile live streaming platforms in the People’s Republic of China. The company focuses on interactive show live streaming from broadcasters to users. It owns and operates live streaming platforms under the Showself Live Streaming, Lehai Live Streaming, Haixiu Live Streaming, BeeLive Live Streaming Chinese, BeeLive International, and Hongle Live Streaming brand names. The company’s platforms enable users to view and interact with broadcasters through online chat, virtual items, and playing games.

| Item | Detail |
|------|--------|
| Industry | Movies and Entertainment |
| Exchange | US Market |
| Website | [www.scienjoy.com](https://www.scienjoy.com) |

## Key Drivers
> *AI-analyzed key factors driving this stock's performance*


## Longbridge Financial Score™: C
> *Longbridge Financial Score™ — Proprietary multi-factor rating model by Longbridge*
> Updated: 2026-05-21T04:30:16.000Z

**Overall: C (0.55)**

**Industry**: Movies and Entertainment

| Metric | Value |
|--------|-------|
| Industry Ranking | 40 / 79 |
| Industry Median | C |
| Industry Average | C |

- **Style**: Value - Stocks where the company's main business is in a mature stage.
- **Scale**: Small - The company's operation has a high degree of growth and volatility, making it easy to achieve high investment returns.

**Multi Score**: C

#### Style Score Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Revenue YoY | -8.10% |  |
| Net Profit YoY | -1592.86% |  |
| P/B Ratio | 0.57 |  |
| Dividend Ratio | 0.00% |  |

#### Size Score Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Market Cap | 49958566.24 |  |
| Revenue | 174031754.74 |  |

#### Multi Score Score: C

| Indicator | Value | Rating |
|-----------|-------|--------|
| ROE | -64.71% | E |
| Profit Margin | -47.28% | E |
| Gross Margin | 18.30% | D |
| Revenue YoY | -8.10% | D |
| Net Profit YoY | -1592.86% | E |
| Total Assets YoY | -47.25% | E |
| Net Assets YoY | -47.76% | E |
| Cash Flow Margin | -12.01% | D |
| OCF YoY | -8.10% | D |
| Turnover | 1.17 | A |
| Gearing Ratio | 16.47% | A |

```chart-data:radar
{
  "title": "Longbridge Financial Score - Scienjoy Holding Corporation",
  "chart_type": "radar",
  "dimensions": [
    {
      "name": "Style Score",
      "grade": "",
      "indicators": [
        {
          "name": "Revenue YoY",
          "value": "-8.10%",
          "rating": ""
        },
        {
          "name": "Net Profit YoY",
          "value": "-1592.86%",
          "rating": ""
        },
        {
          "name": "P/B Ratio",
          "value": "0.57",
          "rating": ""
        },
        {
          "name": "Dividend Ratio",
          "value": "0.00%",
          "rating": ""
        }
      ]
    },
    {
      "name": "Size Score",
      "grade": "",
      "indicators": [
        {
          "name": "Market Cap",
          "value": "49958566.24",
          "rating": ""
        },
        {
          "name": "Revenue",
          "value": "174031754.74",
          "rating": ""
        }
      ]
    },
    {
      "name": "Multi Score",
      "grade": "C",
      "indicators": [
        {
          "name": "ROE",
          "value": "-64.71%",
          "rating": "E"
        },
        {
          "name": "Profit Margin",
          "value": "-47.28%",
          "rating": "E"
        },
        {
          "name": "Gross Margin",
          "value": "18.30%",
          "rating": "D"
        },
        {
          "name": "Revenue YoY",
          "value": "-8.10%",
          "rating": "D"
        },
        {
          "name": "Net Profit YoY",
          "value": "-1592.86%",
          "rating": "E"
        },
        {
          "name": "Total Assets YoY",
          "value": "-47.25%",
          "rating": "E"
        },
        {
          "name": "Net Assets YoY",
          "value": "-47.76%",
          "rating": "E"
        },
        {
          "name": "Cash Flow Margin",
          "value": "-12.01%",
          "rating": "D"
        },
        {
          "name": "OCF YoY",
          "value": "-8.10%",
          "rating": "D"
        },
        {
          "name": "Turnover",
          "value": "1.17",
          "rating": "A"
        },
        {
          "name": "Gearing Ratio",
          "value": "16.47%",
          "rating": "A"
        }
      ]
    }
  ]
}
```

## Valuation Analysis

| Metric | Current | Industry Ranking | High | Median | Low |
|--------|---------|-----------------|------|--------|-----|
| PE (TTM) | -0.61 | 30/79 | 21.26 | 13.89 | 10.72 |
| PB | 0.57 | 5/79 | 0.31 | 0.22 | 0.16 |
| PS (TTM) | 0.29 | 11/79 | 0.28 | 0.19 | 0.15 |
| Dividend Yield | 0.00% | - | - | - | - |

## Peer Comparison

| Rank | Name | Profit | Growth | Operation | Security | Cash | Rating |
| --- | --- | --- | --- | --- | --- | --- | --- |
| 01 | AI Era Corp. (AERA.US) | A | A | A | B | C | A |
| 02 | Netflix (NFLX.US) | A | B | B | C | B | B |
| 03 | Spotify (SPOT.US) | A | B | A | B | B | B |
| 04 | Universal Music Group N.V. (UNVGY.US) | A | B | B | D | B | B |
| 05 | Liberty Media Corp-Liberty Formula One - C (FWONK.US) | B | A | D | C | B | B |

## Institutional View

### Analyst Rating Distribution

> As of 2025-12-04T05:00:00.000Z

Total Analysts: **1**

| Rating | Count | Percentage |
|--------|-------|-----------| 
| Buy | 1 | 100% |

### Target Price Forecast

| Metric | Price |
|--------|-------|
| Current Price | 1.18 |
| Highest Target | 4.00 |
| Lowest Target | 4.00 |

## References

- [Company Overview — Profile, executives, shareholders, business breakdown](https://longbridge.com/en/quote/SJ.US/overview.md)
- [Financial Reports — Income, balance sheet, cash flow, dividends](https://longbridge.com/en/quote/SJ.US/norm.md)
- [Related News](https://longbridge.com/en/quote/SJ.US/news.md)
- [Filings — Company announcements and regulatory filings](https://longbridge.com/en/quote/SJ.US/filings.md)

---

> **Disclaimer: This article is for reference only and does not constitute any investment advice.**