---
title: "SOBR Safe, Inc. (SOBR.US)"
type: "Symbol"
locale: "en"
url: "https://longbridge.com/en/quote/SOBR.US.md"
symbol: "SOBR.US"
name: "SOBR Safe, Inc."
industry: "Electronic Equipment and Instruments"
datetime: "2026-05-20T03:06:39.707Z"
locales:
  - [en](https://longbridge.com/en/quote/SOBR.US.md)
  - [zh-CN](https://longbridge.com/zh-CN/quote/SOBR.US.md)
  - [zh-HK](https://longbridge.com/zh-HK/quote/SOBR.US.md)
---

# SOBR Safe, Inc. (SOBR.US)

## Company Overview

SOBR Safe, Inc. a hardware and software company, provides non-invasive technologies to monitor and identify the presence of alcohol in North America. The company offers SOBRcheck and SOBRsure that enables non-invasive alcohol monitoring and detection, biometric identity verification, and qualified, real-time cloud-based informational alerts and reporting; and SOBRsafe, touch-based alcohol awareness tracking products. It sells its products directly through channel partners, sales agents or through enterprise and consumer digital channels.

| Item | Detail |
|------|--------|
| Industry | Electronic Equipment and Instruments |
| Exchange | US Market |
| Website | [obrsafe.com](https://obrsafe.com) |

## Key Drivers
> *AI-analyzed key factors driving this stock's performance*


## Longbridge Financial Score™: C
> *Longbridge Financial Score™ — Proprietary multi-factor rating model by Longbridge*
> Updated: 2026-05-19T04:30:13.000Z

**Overall: C (0.52)**

**Industry**: Electronic Equipment and Instruments

| Metric | Value |
|--------|-------|
| Industry Ranking | 69 / 103 |
| Industry Median | C |
| Industry Average | C |

- **Style**: Blend - Stocks in which the company has both growth and mature businesses.
- **Scale**: Small - The company's operation has a high degree of growth and volatility, making it easy to achieve high investment returns.

**Multi Score**: C

#### Style Score Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Revenue YoY | 70.99% |  |
| Net Profit YoY | -10.64% |  |
| P/B Ratio | 1.35 |  |
| Dividend Ratio | 0.00% |  |

#### Size Score Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Market Cap | 3648552.70 |  |
| Revenue | 429807.00 |  |

#### Multi Score Score: C

| Indicator | Value | Rating |
|-----------|-------|--------|
| ROE | -130.92% | E |
| Profit Margin | -2178.88% | E |
| Gross Margin | 56.86% | B |
| Revenue YoY | 70.99% | A |
| Net Profit YoY | -10.64% | D |
| Total Assets YoY | -70.16% | E |
| Net Assets YoY | -77.16% | E |
| Cash Flow Margin | 83.76% | C |
| OCF YoY | 70.99% | A |
| Turnover | 0.05 | E |
| Gearing Ratio | 30.28% | B |

```chart-data:radar
{
  "title": "Longbridge Financial Score - SOBR Safe, Inc.",
  "chart_type": "radar",
  "dimensions": [
    {
      "name": "Style Score",
      "grade": "",
      "indicators": [
        {
          "name": "Revenue YoY",
          "value": "70.99%",
          "rating": ""
        },
        {
          "name": "Net Profit YoY",
          "value": "-10.64%",
          "rating": ""
        },
        {
          "name": "P/B Ratio",
          "value": "1.35",
          "rating": ""
        },
        {
          "name": "Dividend Ratio",
          "value": "0.00%",
          "rating": ""
        }
      ]
    },
    {
      "name": "Size Score",
      "grade": "",
      "indicators": [
        {
          "name": "Market Cap",
          "value": "3648552.70",
          "rating": ""
        },
        {
          "name": "Revenue",
          "value": "429807.00",
          "rating": ""
        }
      ]
    },
    {
      "name": "Multi Score",
      "grade": "C",
      "indicators": [
        {
          "name": "ROE",
          "value": "-130.92%",
          "rating": "E"
        },
        {
          "name": "Profit Margin",
          "value": "-2178.88%",
          "rating": "E"
        },
        {
          "name": "Gross Margin",
          "value": "56.86%",
          "rating": "B"
        },
        {
          "name": "Revenue YoY",
          "value": "70.99%",
          "rating": "A"
        },
        {
          "name": "Net Profit YoY",
          "value": "-10.64%",
          "rating": "D"
        },
        {
          "name": "Total Assets YoY",
          "value": "-70.16%",
          "rating": "E"
        },
        {
          "name": "Net Assets YoY",
          "value": "-77.16%",
          "rating": "E"
        },
        {
          "name": "Cash Flow Margin",
          "value": "83.76%",
          "rating": "C"
        },
        {
          "name": "OCF YoY",
          "value": "70.99%",
          "rating": "A"
        },
        {
          "name": "Turnover",
          "value": "0.05",
          "rating": "E"
        },
        {
          "name": "Gearing Ratio",
          "value": "30.28%",
          "rating": "B"
        }
      ]
    }
  ]
}
```

## Valuation Analysis

| Metric | Current | Industry Ranking | High | Median | Low |
|--------|---------|-----------------|------|--------|-----|
| PE (TTM) | -0.35 | 55/103 | - | - | - |
| PB | 1.23 | 27/103 | 0.63 | 0.48 | 0.30 |
| PS (TTM) | 7.71 | 66/103 | 18.16 | 11.69 | 4.40 |
| Dividend Yield | 0.00% | - | - | - | - |

## Peer Comparison

| Rank | Name | Profit | Growth | Operation | Security | Cash | Rating |
| --- | --- | --- | --- | --- | --- | --- | --- |
| 01 | Hon Hai Precision Industry Co., Ltd. (HNHPF.US) | C | B | A | D | B | B |
| 02 | Keyence (KYCCF.US) | C | B | D | A | C | B |
| 03 | TE Connectivity (TEL.US) | A | B | B | C | B | B |
| 04 | Keysight Tech (KEYS.US) | A | B | C | C | B | B |
| 05 | Celestica (CLS.US) | B | A | A | D | B | B |

## Institutional View

### Analyst Rating Distribution

> As of 2023-06-23T04:00:00.000Z

Total Analysts: **1**

| Rating | Count | Percentage |
|--------|-------|-----------| 

### Target Price Forecast

| Metric | Price |
|--------|-------|
| Current Price | 1.18 |
| Highest Target | undefined |
| Lowest Target | undefined |

## References

- [Company Overview — Profile, executives, shareholders, business breakdown](https://longbridge.com/en/quote/SOBR.US/overview.md)
- [Financial Reports — Income, balance sheet, cash flow, dividends](https://longbridge.com/en/quote/SOBR.US/norm.md)
- [Related News](https://longbridge.com/en/quote/SOBR.US/news.md)
- [Filings — Company announcements and regulatory filings](https://longbridge.com/en/quote/SOBR.US/filings.md)

---

> **Disclaimer: This article is for reference only and does not constitute any investment advice.**