---
title: "Shiseido Company, Limited (SSDOY.US)"
type: "Symbol"
locale: "en"
url: "https://longbridge.com/en/quote/SSDOY.US.md"
symbol: "SSDOY.US"
name: "Shiseido Company, Limited"
industry: "Personal Care Products"
datetime: "2026-05-20T02:59:31.105Z"
locales:
  - [en](https://longbridge.com/en/quote/SSDOY.US.md)
  - [zh-CN](https://longbridge.com/zh-CN/quote/SSDOY.US.md)
  - [zh-HK](https://longbridge.com/zh-HK/quote/SSDOY.US.md)
---

# Shiseido Company, Limited (SSDOY.US)

## Company Overview

Shiseido Company, Limited engages in the production and sale of cosmetics in Japan and internationally. The company offers fragrances; and skincare and makeup products. It also engages in the restaurant and food, and retail businesses; and operates beauty salons. In addition, the company operates and supports SABFA, a professional hair makeup training school.

| Item | Detail |
|------|--------|
| Industry | Personal Care Products |
| Exchange | US Market |
| Website | [corp.shiseido.com](https://corp.shiseido.com) |

## Key Drivers
> *AI-analyzed key factors driving this stock's performance*


## Longbridge Financial Score™: C
> *Longbridge Financial Score™ — Proprietary multi-factor rating model by Longbridge*
> Updated: 2026-05-19T04:30:12.000Z

**Overall: C (0.57)**

**Industry**: Personal Care Products

| Metric | Value |
|--------|-------|
| Industry Ranking | 18 / 56 |
| Industry Median | C |
| Industry Average | C |

- **Style**: Value - Stocks where the company's main business is in a mature stage.
- **Scale**: Mid - The company has stable operation of a large-cap stock and the high return of a small-cap stock.

**Multi Score**: C

#### Style Score Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Revenue YoY | 0.95% |  |
| Net Profit YoY | -841.80% |  |
| P/B Ratio | 2.00 |  |
| Dividend Ratio | 1.32% |  |

#### Size Score Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Market Cap | 7583548528.66 |  |
| Revenue | 6416493509.69 |  |

#### Multi Score Score: C

| Indicator | Value | Rating |
|-----------|-------|--------|
| ROE | -5.90% | D |
| Profit Margin | -3.70% | D |
| Gross Margin | 78.40% | A |
| Revenue YoY | 0.95% | C |
| Net Profit YoY | -841.80% | E |
| Total Assets YoY | -6.99% | D |
| Net Assets YoY | -7.50% | D |
| Cash Flow Margin | -296.06% | E |
| OCF YoY | 0.95% | C |
| Turnover | 0.76 | B |
| Gearing Ratio | 50.75% | C |

```chart-data:radar
{
  "title": "Longbridge Financial Score - Shiseido Company, Limited",
  "chart_type": "radar",
  "dimensions": [
    {
      "name": "Style Score",
      "grade": "",
      "indicators": [
        {
          "name": "Revenue YoY",
          "value": "0.95%",
          "rating": ""
        },
        {
          "name": "Net Profit YoY",
          "value": "-841.80%",
          "rating": ""
        },
        {
          "name": "P/B Ratio",
          "value": "2.00",
          "rating": ""
        },
        {
          "name": "Dividend Ratio",
          "value": "1.32%",
          "rating": ""
        }
      ]
    },
    {
      "name": "Size Score",
      "grade": "",
      "indicators": [
        {
          "name": "Market Cap",
          "value": "7583548528.66",
          "rating": ""
        },
        {
          "name": "Revenue",
          "value": "6416493509.69",
          "rating": ""
        }
      ]
    },
    {
      "name": "Multi Score",
      "grade": "C",
      "indicators": [
        {
          "name": "ROE",
          "value": "-5.90%",
          "rating": "D"
        },
        {
          "name": "Profit Margin",
          "value": "-3.70%",
          "rating": "D"
        },
        {
          "name": "Gross Margin",
          "value": "78.40%",
          "rating": "A"
        },
        {
          "name": "Revenue YoY",
          "value": "0.95%",
          "rating": "C"
        },
        {
          "name": "Net Profit YoY",
          "value": "-841.80%",
          "rating": "E"
        },
        {
          "name": "Total Assets YoY",
          "value": "-6.99%",
          "rating": "D"
        },
        {
          "name": "Net Assets YoY",
          "value": "-7.50%",
          "rating": "D"
        },
        {
          "name": "Cash Flow Margin",
          "value": "-296.06%",
          "rating": "E"
        },
        {
          "name": "OCF YoY",
          "value": "0.95%",
          "rating": "C"
        },
        {
          "name": "Turnover",
          "value": "0.76",
          "rating": "B"
        },
        {
          "name": "Gearing Ratio",
          "value": "50.75%",
          "rating": "C"
        }
      ]
    }
  ]
}
```

## Valuation Analysis

| Metric | Current | Industry Ranking | High | Median | Low |
|--------|---------|-----------------|------|--------|-----|
| PE (TTM) | -31.40 | 43/56 | - | - | - |
| PB | 1.96 | 20/56 | 2.02 | 1.65 | 1.57 |
| PS (TTM) | 1.16 | 25/56 | 1.20 | 1.07 | 1.01 |
| Dividend Yield | 1.34% | 13/56 | 1.46% | 1.29% | 1.21% |

## Peer Comparison

| Rank | Name | Profit | Growth | Operation | Security | Cash | Rating |
| --- | --- | --- | --- | --- | --- | --- | --- |
| 01 | L'Oréal S.A. (LRLCY.US) | A | B | B | C | B | B |
| 02 | Beiersdorf (BDRFY.US) | B | B | B | B | C | B |
| 03 | Kao Corporation (KAOOY.US) | B | C | A | B | C | B |
| 04 | ELF Beauty (ELF.US) | B | B | B | C | B | B |
| 05 | Interparfums (IPAR.US) | A | C | A | B | C | B |

## Institutional View

### Analyst Rating Distribution

> As of 2026-05-14T04:00:00.000Z

Total Analysts: **2**

| Rating | Count | Percentage |
|--------|-------|-----------| 
| Buy | 1 | 50% |
| Underweight | 1 | 50% |

### Target Price Forecast

| Metric | Price |
|--------|-------|
| Current Price | 18.64 |
| Highest Target | 25.00 |
| Lowest Target | 17.46 |

## References

- [Company Overview — Profile, executives, shareholders, business breakdown](https://longbridge.com/en/quote/SSDOY.US/overview.md)
- [Financial Reports — Income, balance sheet, cash flow, dividends](https://longbridge.com/en/quote/SSDOY.US/norm.md)
- [Related News](https://longbridge.com/en/quote/SSDOY.US/news.md)

---

> **Disclaimer: This article is for reference only and does not constitute any investment advice.**