---
type: "Topics"
locale: "en"
url: "https://longbridge.com/en/topics/21091057.md"
description: "Growth is generally divided into three stages: user growth, revenue growth, and profit growth. Typically, companies start focusing on revenue after hitting bottlenecks in user growth, and then shift to profit growth when revenue growth plateaus. This also reflects the path of a company evolving from a startup to a growth-stage enterprise and finally to a mature business.Today, $Alibaba(BABA.US) has returned to growth, first and foremost by reigniting user growth, which directly impacts GMV growth before cascading to revenue and eventually profit growth."
datetime: "2024-05-15T02:31:28.000Z"
locales:
  - [en](https://longbridge.com/en/topics/21091057.md)
  - [zh-CN](https://longbridge.com/zh-CN/topics/21091057.md)
  - [zh-HK](https://longbridge.com/zh-HK/topics/21091057.md)
author: "[Nowa Zhu](https://longbridge.com/en/profiles/59.md)"
---

# Growth is generally divided into three stages: use…


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## Comments (1)

- **复利魔方3650 · 2024-05-15T03:32:54.000Z**: 👏666 Now the logic is crystal clear: users ~ GMV ~ profits