---
title: "In the first half of 2025, in which countries did BYD's sales surpass Tesla's?"
type: "Topics"
locale: "en"
url: "https://longbridge.com/en/topics/31639973.md"
description: "Produced by Zhineng Auto  In the first half of 2025, BYD accelerated its overseas expansion. According to the latest sales data, BYD has made significant breakthroughs in Europe, Latin America, Oceania, and the Middle East markets.  Among them, Brazil, Australia, and the UK became the &#34;three pillars&#34; of BYD's overseas sales in the first half of the year. Compared with Tesla in multiple markets, it can be seen that BYD's sales strategy in some countries is effective, replacing Tesla's original position as the top seller of new energy vehicles..."
datetime: "2025-07-10T00:05:19.000Z"
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  - [zh-CN](https://longbridge.com/zh-CN/topics/31639973.md)
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author: "[芝能-烟烟](https://longbridge.com/en/profiles/11273666.md)"
---

> Supported Languages: [简体中文](https://longbridge.com/zh-CN/topics/31639973.md) | [繁體中文](https://longbridge.com/zh-HK/topics/31639973.md)


# In the first half of 2025, in which countries did BYD's sales surpass Tesla's?

​​
Zhinen Auto Production

In the first half of 2025, BYD continued to accelerate its expansion in overseas markets. According to the latest sales data, BYD has made significant breakthroughs in Europe, Latin America, Oceania, and the Middle East.  

Among them, Brazil, Australia, and the UK have become the "three pillars" of BYD's overseas sales in the first half of the year. Compared with Tesla in multiple markets, it can be seen that BYD's sales strategy in some countries is effective, replacing Tesla's original position as the sales champion of new energy vehicles.

![Image](https://imageproxy.pbkrs.com/https://wx1.sinaimg.cn/mw1024/64f0c940ly4i36d8p4452j201q00w0ni.jpg)

**Part 1**

**Key Achievements:**

**Brazil, Australia, and the UK Support Half of the Sales**  

● Brazil Market: BYD leads with 50,006 units, far exceeding Tesla's sales (not sold), benefiting from BYD's layout in Brazil, the new energy strategy in developing countries has initially worked.  

● Australia Market: BYD sold 23,355 units in the first half of the year, much higher than Tesla's 14,146 units. BYD's Atto 3 (Yuan Plus) and other products have won the favor of many family users with their high cost performance and continuous supply capacity.  

● UK Market: BYD achieved 19,390 units in the first half of the year, although it was lower than Tesla's 22,721 units, its single-month sales in June reached 4,583 units, approaching Tesla's 7,719 units in the same period, showing a clear catching-up trend.  

From a European perspective, BYD is making progress in some markets, but overall it is still in the "early stage of breakthrough."  

● Spain + Italy + Portugal: The combined sales in the first half of the year exceeded 22,500 units, including 10,196 units in Spain and 9,512 units in Italy, significantly driving the market share in Southwest Europe. Although Tesla is slightly higher in Spain, it lags behind BYD in Italy and Portugal.  

● Germany Market: Tesla sold 8,890 units in the first half of the year, leading BYD's 6,323 units, but the gap is not significant, and BYD achieved 1,675 units in June, showing potential for future growth.  

● Nordic (Sweden, Norway, Iceland, Denmark): Still Tesla's traditional stronghold. Tesla delivered 13,039 units in Norway in the first half of the year, while BYD only 2,411 units; there is also a large gap in Sweden and Denmark. BYD has not yet found a breakthrough in the high-end and mature electric vehicle market in the Nordic region, and brand building and charging networks still need time to develop.

In other markets:  

● Israel Market: BYD sold 5,577 units in the first half of the year, while Tesla sold 1,507 units, a huge gap.  

● Chile Market: Although the data is incomplete, BYD achieved "164 units/month, cumulative 717 units."  

● In Thailand, Indonesia, Hong Kong, Macau, and Turkey, BYD's sales are expected to be higher than Tesla's, but we can make further comparisons after the data is released.  

![Image](https://imageproxy.pbkrs.com/https://wx1.sinaimg.cn/mw1024/64f0c940ly4i36d8nctcmj201d00u0m3.jpg)

**Part 2**

**Comparison with Tesla:**

**North-South Routes, Charging Modes,**

**and Product Structure Differences**

From the above data, it can be seen that BYD and Tesla's global expansion shows obvious "market segmentation" and "complementary capabilities":  

◎ BYD is better at rapidly replicable low- and mid-price markets, laying out in emerging countries in the Southern Hemisphere and second-tier countries in Western Europe, and entering mainstream family users with a flexible vehicle matrix and pricing strategy.

◎ Tesla still maintains its lead in mature markets such as the Nordic region with its brand power and supercharging network, but in markets with weak infrastructure or price sensitivity, such as Brazil and Israel, it is gradually being overtaken by BYD.

BYD's overseas performance in the first half of 2025 can be summarized in three points:  

◎ Global advancement, multiple breakthroughs: Unlike Tesla's "point-to-area" rhythm, BYD is making efforts in multiple countries at the same time, gradually building regional influence.  

◎ More flexible price range and product line: From small cars to SUVs, from plug-in hybrids to pure electric, BYD's product structure adapts to diverse market needs.  

◎ The advantage of charging modes is beginning to show: Especially in countries with incomplete infrastructure, plug-in hybrids and medium-range vehicles combined with BYD's self-built service system have obvious advantages.  
  

**Summary**  

BYD's "second curve of globalization" is taking shape. If it can make up for its shortcomings in the Nordic market and rapidly expand in Southeast Asia in the future, its position as a global leader in new energy vehicles will be further consolidated. From the competitive situation between Tesla and BYD in different regions, the global war of new energy vehicles has just begun.​​​​

### Related Stocks

- [BYD Company Limited (BYDDY.US)](https://longbridge.com/en/quote/BYDDY.US.md)
- [BYD Company Limited (BYDDF.US)](https://longbridge.com/en/quote/BYDDF.US.md)
- [BYD (002594.CN)](https://longbridge.com/en/quote/002594.CN.md)
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- [Tesla, Inc. (TSLA.US)](https://longbridge.com/en/quote/TSLA.US.md)
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## Comments (1)

- **踏踏实实坠好 · 2025-07-10T01:02:29.000Z**: Sofa
