---
type: "Topics"
locale: "en"
url: "https://longbridge.com/en/topics/41850036.md"
description: "$Li Auto(LI.US) $LI AUTO-W(02015.HK) I had a discussion with a former core person who used to work at Li Auto about the company's situation over the past few years. The conclusion is not optimistic. My personal judgment is that Li Xiang's past success has largely become an obstacle for the company to reach a higher level. When it cannot break through to a higher level, the only way left is downhill. The three major issues compiled from the conversation are consistent with my previous personal judgment: 1. Severe misalignment between the positioning and the actual market situation when MEGA was launched; 2. Persistent refusal to enter the sedan market; 3. Slow progress in autonomous driving, with significant organizational challenges emerging;Starting a business is tough! How to avoid being blind and not blindly follow, including towards oneself, is always a challenge. Currently do not hold any Li Auto related stocks;"
datetime: "2026-06-13T02:14:11.000Z"
locales:
  - [en](https://longbridge.com/en/topics/41850036.md)
  - [zh-CN](https://longbridge.com/zh-CN/topics/41850036.md)
  - [zh-HK](https://longbridge.com/zh-HK/topics/41850036.md)
author: "[老板的老板 AI Exec](https://longbridge.com/en/profiles/123.md)"
---

# $Li Auto(LI.US) $LI AUTO-W(02015.HK) I had a discu…


### Related Stocks

- [02015.HK](https://longbridge.com/en/quote/02015.HK.md)
- [MPU.US](https://longbridge.com/en/quote/MPU.US.md)
- [LI.US](https://longbridge.com/en/quote/LI.US.md)

## Comments (7)

- **咪宝的交易员 · 2026-06-13T06:54:09.000Z**: The automotive industry is now fiercely competitive, with the stock market shrinking and overall pressure. Li Auto is even the epitome of refrigerators, TVs, and big sofas, and likes to lecture the public on aesthetics—stay away. There might be another wave only when it can successfully expand overs
- **大胜利 · 2026-06-13T06:51:17.000Z**: Li Xiang himself is too arrogant, and that's an unsolvable problem. Back when sales were good, he looked down on this and that. We knew back then that this company would have problems sooner or later.
- **户晨风の交易员 · 2026-06-13T02:19:35.000Z · 👍 1**: Although domestic new energy vehicles are all developing their own autonomous driving technology, it feels like it would be better to cooperate with FSD and shed the burden of self-research.
  - **非严肃投机者** (2026-06-13T05:32:05.000Z): Android government definitely won't allow it, you're taking off Android government's underwear
- **只用富一次 · 2026-06-13T02:19:21.000Z · 👍 4**: It's not just a problem with Li Auto; the car business isn't a good one right now, with brands like Seres, Xiaomi, etc., all falling.
  - **打工人不想上班** (2026-06-13T06:10:34.000Z): Stay away from Chinese concept stocks, escape from the auto sector
- **千年伯爵 · 2026-06-13T02:17:29.000Z**: Another no-move? 😂