---
type: "Topics"
locale: "en"
url: "https://longbridge.com/en/topics/42190966.md"
description: "$Apple(AAPL.US) Even if the price goes up, many people will still buy it, right? Shouldn't that mean higher profits?"
datetime: "2026-06-25T13:26:04.000Z"
locales:
  - [en](https://longbridge.com/en/topics/42190966.md)
  - [zh-CN](https://longbridge.com/zh-CN/topics/42190966.md)
  - [zh-HK](https://longbridge.com/zh-HK/topics/42190966.md)
author: "[美股价值投资者](https://longbridge.com/en/profiles/13833348.md)"
---

# $Apple(AAPL.US) Even if the price goes up, many pe…


### Related Stocks

- [AAPL.US](https://longbridge.com/en/quote/AAPL.US.md)
- [AAPB.US](https://longbridge.com/en/quote/AAPB.US.md)
- [AAPD.US](https://longbridge.com/en/quote/AAPD.US.md)
- [AAPU.US](https://longbridge.com/en/quote/AAPU.US.md)
- [AAPX.US](https://longbridge.com/en/quote/AAPX.US.md)
- [AAPY.US](https://longbridge.com/en/quote/AAPY.US.md)
- [APLY.US](https://longbridge.com/en/quote/APLY.US.md)

## Comments (5)

- **闲鱼翻身记 · 2026-06-25T13:39:36.000Z**: Originally, the economy is in a recession now. People are unwilling to spend. If prices increase again, the number of buyers will decrease.
- **信仰者 · 2026-06-25T13:37:41.000Z**: Who told you the price went up? There will be many people buying.
- **信仰美帝國主義 · 2026-06-25T13:35:28.000Z**: Do you thinkthe money from the price increase is really earned by Apple?
- **曐爷 · 2026-06-25T13:30:37.000Z · 👍 2**: Wrong, the price increase is due to higher costs. Raising prices to maintain the same profit margin will inevitably lead to a decline in sales volume, and total profit will also decrease. That's my understanding.
- **不追涨不满仓耐心等 · 2026-06-25T13:30:31.000Z · 👍 1**: The increase is for the money collected on behalf of storage...