Open Source Securities: The Chinese football industry is expected to usher in a period of rapid development

The research report from Kaiyuan Securities points out that: 1) Driven by both policy support and growing market demand, the Chinese football industry is expected to enter a rapid development period, and it is recommended to actively pay attention to investment opportunities related to the football industry chain. The development of the football industry is expected to drive demand for derivatives such as star player cards and sports lottery tickets. 2) As a core component of the upstream events in the football industry chain, the value of football clubs is expected to continue to increase. 3) With the rapid development of the football industry, the demand for high-quality football equipment and materials may increase significantly. 4) The enhancement of the commercial value of the Chinese Super League is expected to bring more business opportunities for sports marketing companies