Understanding the Market | JD-SW rose over 5% in the afternoon as the APP launched the "Gift" feature, UBS reiterated it as the top pick in the mainland e-commerce sector

JD-SW rose over 5% in the afternoon, with a gain of 5.21% as of the time of writing, priced at HKD 147.4, with a transaction volume of HKD 1.452 billion. On January 17th, JD disclosed on its WeChat official account that it has launched a "Gift" feature in the latest version of its app. It is reported that the gift feature covers almost all self-operated products suitable for gifting. Users can share a link to WeChat with one click, and the recipient can open it in WeChat and claim the gift with one click by filling in the "gift address." JD has also introduced a fun "Group Gifting" feature, allowing users to purchase multiple gifts at once and send them to a WeChat group, where group members can randomly grab different gifts through luck. UBS's recent research report pointed out that entering 2025, the extension of the old-for-new subsidy and category expansion should alleviate market concerns about JD's revenue growth this year, as there is still room for improvement in consumer and category penetration. The bank reiterated JD as the preferred stock in the mainland e-commerce sector, considering the market's low expectations, low valuations, and the upward space brought by macroeconomic stimulus measures, believing that JD's risk-return profile is attractive