Ministry of Culture and Tourism: 888 million domestic trips during the National Day and Mid-Autumn Festival holiday in 2025

According to the Zhitong Finance APP, during the National Day and Mid-Autumn Festival holiday in 2025, various regions will launch a rich variety of cultural and tourism products, services, and activities, with the overall cultural and tourism market in the country remaining stable and orderly. According to calculations by the data center of the Ministry of Culture and Tourism, during the 8-day National Day and Mid-Autumn Festival holiday, there will be 888 million domestic trips nationwide, an increase of 123 million trips compared to the 7-day National Day holiday in 2024; the total domestic travel expenditure will be 809 billion yuan, an increase of 108.189 billion yuan compared to the 7-day National Day holiday in 2024. The full text is as follows: 888 million domestic trips during the National Day and Mid-Autumn Festival holiday in 2025 During the National Day and Mid-Autumn Festival holiday in 2025, various regions will launch a rich variety of cultural and tourism products, services, and activities, with the overall cultural and tourism market in the country remaining stable and orderly. According to calculations by the data center of the Ministry of Culture and Tourism, during the 8-day National Day and Mid-Autumn Festival holiday, there will be 888 million domestic trips nationwide, an increase of 123 million trips compared to the 7-day National Day holiday in 2024; the total domestic travel expenditure will be 809 billion yuan, an increase of 108.189 billion yuan compared to the 7-day National Day holiday in 2024. The market heat rises with the overlap of National Day and Mid-Autumn Festival. Various red tourism scenic spots have innovated exhibition methods and experiential activities, attracting crowds of tourists to places like Jinggangshan in Jiangxi, Yan'an in Shaanxi, Orange Isle in Changsha, Hunan, and Nanhu in Jiaxing, Zhejiang, where citizens and tourists cultivate their national sentiment while visiting. Themes of harvest and Mid-Autumn are particularly favored, with the "Autumn Culture Season" in Huangling Scenic Area in Wuyuan, Jiangxi, and the "Moonwalk" at the Shanghai Planetarium being very popular. The Hubei Provincial Museum and the Shenyang Palace Museum held special events for the Mid-Autumn Festival night, while the Changbai Mountain Scenic Area in Jilin launched "Slow Walking to Enjoy Autumn" hiking routes. Urban and rural consumption scenarios are working together, with the shopping and performance integration in the commercial circles of Changsha, Hunan, and the "Village Horse" events in Sandu Miao Autonomous County in Guizhou linking long table banquets with cultural and creative markets. Inbound tourism is experiencing a surge, with an increase in foreign tourists at scenic spots like Ciqikou Ancient Town in Chongqing and the Datang Ever Bright City in Xi'an, with cultural tours and shopping tours being favored by foreign visitors. Innovative scene experiences in the integration of culture and tourism development. The atmosphere for intangible cultural heritage experiences is vibrant, with the "Hundred Dramas Lantern Festival" in Xinanli, Nanjing, Jiangsu, the Iron Flower in Tongling, Anhui, and the fire-spitting folk customs in Longmen Ancient Street, Luoyang, Henan, being widely popular. Beijing hosted the 9th China Traditional Opera Culture Week, showcasing wonderful performances of Kunqu, Gan Opera, and Qin Opera. The holiday performances and exhibitions are splendid, with the "National Impressionist Art Exhibition" at the National Art Museum of China, the dance drama "Yongle Weiyang" by the China Oriental Performing Arts Group, and the drama "Thunderstorm" by Beijing People's Art Theatre attracting a large audience. Technology empowers new scenes and experiences, with the robot-themed street in Longgang, Shenzhen, the robot-themed restaurant and 4S store in Yizhuang, Beijing, and the water curtain movie in Ginkgo Valley, Suizhou, Hubei, allowing tourists to experience the charm of "culture and tourism + technology." Beneficial measures stimulate consumption potential. More than 29,000 cultural and tourism activities will be held nationwide, with over 480 million yuan in consumption subsidies distributed. The "Tourist Scenic Spot Joint Ticket" in the Beijing-Tianjin-Hebei region promotes the sharing of regional cultural and tourism resources. Government cafeterias and parking lots in places like Guangdong, Gansu, and Chongqing are open to tourists, while scenic spots like Laojun Mountain in Henan and Situ Town in Jincheng, Shanxi, offer affordable dining options, providing warm services for tourists. The Mogao Caves in Dunhuang, Gansu, have launched a new generation of digital navigation systems, while scenic spots like West Lake in Hangzhou and Huajiang Canyon Bridge in Guizhou apply technologies such as smart reservations and congestion warnings to provide real-time information references for tourists, enhancing service efficiency through smart management This article is selected from the "Voice of Cultural Tourism" WeChat official account; edited by Huang Xiaodong from Zhitong Finance