Americans Are Now Sacrificing Necessities To Afford Christmas
Procter & Gamble reports a significant drop in sales for October and November, indicating consumers are sacrificing necessities to afford Christmas shopping. This trend aligns with holiday shopping patterns observed during Black Friday and Cyber Monday.
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Consumer products giant Procter & Gamble just came out with an unusual warning about its core business, consumer products, meaning consumers. The maker of Tide detergent, Mr. Clean, Pampers, Gillette, and a whole bunch of other brands you use every single day just said that sales were down “significantly” in October and that it likely continued right on through November. This tracks with where Christmas holiday shopping has been so far, with Black Friday and Cyber Monday.
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