Forrester study shows ZoomInfo delivers 316% ROI, $7.6M benefits for companies with payback in 6 months.

Unusual Whales
2025.12.04 13:50
Vancouver-based ZoomInfo (Nasdaq: GTM), a Go-To-Market Intelligence Platform, released findings from a recent Total Economic Impact™ (TEI) study conducted by Forrester Consulting. The study evaluated the benefits of deploying ZoomInfo and revealed that a typical company experienced a remarkable 316% return on investment (ROI). The analysis showed total quantified benefits amounting to $7.6 million, with $5.8 million in net present value (NPV) specifically attributed to enhanced data quality.
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