---
title: "AI technology drives business comprehensive growth in Q1, JOYY's strategic flywheel demonstrates"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/287873788.md"
description: "JOYY Inc. (NASDAQ: JOYY) released its Q1 2026 financial report, with revenue increasing by 12.4% year-on-year to USD 555.7 million, and operating profit and EBITDA at USD 38 million and USD 45.7 million, respectively. The three main businesses of social entertainment, advertising technology, and e-commerce all achieved growth, with an AI technology-driven global diversified ecosystem taking shape, forming a strategic growth flywheel that continuously creates long-term value for shareholders"
datetime: "2026-05-28T07:07:10.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/287873788.md)
  - [en](https://longbridge.com/en/news/287873788.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/287873788.md)
generator: "portal-rs"
---

# AI technology drives business comprehensive growth in Q1, JOYY's strategic flywheel demonstrates

On May 26, JOYY Inc. (NASDAQ: JOYY) released its financial report for the first quarter of 2026. In this quarter, JOYY's three major businesses—social entertainment, advertising technology, and e-commerce—formed a strategic growth flywheel, and a diversified global ecosystem began to take shape. The group's revenue reached its highest year-on-year growth rate in recent years, increasing by 12.4% to $555.7 million. Under non-GAAP, the group's operating profit and EBITDA for the first quarter reached $38 million and $45.7 million, respectively, representing year-on-year growth of 22.5% and 13.2%.

The quarterly report shows that JOYY disclosed its performance for the first time according to its three major business segments: social entertainment, advertising technology (BIGO Ads), and e-commerce (SHOPLINE), all of which achieved year-on-year growth. Among them, the social entertainment business, which is the strategic cornerstone of the group, generated revenue of $400.4 million in the first quarter, a year-on-year increase of 3.2%, continuously providing a stable cash flow foundation for the group. The second growth curve—advertising technology business BIGO Ads and e-commerce business SHOPLINE—both maintained strong growth, with BIGO Ads revenue reaching $124.8 million, a year-on-year increase of 55.6%; SHOPLINE revenue reached $30.5 million, with a year-on-year growth rate of 16.1%.

Li Ting, Chairman and CEO of JOYY, stated that currently, JOYY's AI-driven diversified global business ecosystem has begun to take shape, with the three major segments of social entertainment, advertising technology, and smart e-commerce advancing in synergy, forming a self-reinforcing strategic growth flywheel. AI serves as the underlying foundation of the entire ecosystem, fully empowering the three segments in content recommendation, advertising efficiency, and business intelligence, and by forming a business closed loop, further deepening the competitive moat, continuously creating long-term value for the group and its shareholders

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> **Disclaimer: This article is for reference only and does not constitute any investment advice.**