---
title: "Prima Launches in Nearly 500 Kroger Stores Nationwide, Bringing Grass-Fed Beef Tallow Protein Bars to Millions of Americans"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/292491514.md"
description: "Prima, a popular protein bar brand, has achieved the top-selling position at Sprouts and is now expanding its reach to mainstream grocery stores across the country. With plans to launch in nearly 500 Kroger stores nationwide, Prima is introducing its real-food protein bars to a wider audience. These bars, which have gained popularity for their ancestral recipe and high-quality ingredients, are set to revolutionize the protein bar market in conventional grocery settings."
datetime: "2026-07-13T12:34:31.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/292491514.md)
  - [en](https://longbridge.com/en/news/292491514.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/292491514.md)
---

# Prima Launches in Nearly 500 Kroger Stores Nationwide, Bringing Grass-Fed Beef Tallow Protein Bars to Millions of Americans

Prima, a popular protein bar brand, has achieved the top-selling position at Sprouts and is now expanding its reach to mainstream grocery stores across the country. With plans to launch in nearly 500 Kroger stores nationwide, Prima is introducing its real-food protein bars to a wider audience. These bars, which have gained popularity for their ancestral recipe and high-quality ingredients, are set to revolutionize the protein bar market in conventional grocery settings.

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