---
title: "INVIDI Technologies Collaborates with Google to Integrate Google Ad Manager for Unlocking Addressable Advertising for Tens of Millions of Unconnected Set-Top Boxes Globally"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/292557528.md"
description: "INVIDI Technologies has partnered with Google to integrate Google Ad Manager, enabling addressable advertising on tens of millions of unconnected set-top boxes globally. This collaboration allows brands to execute Programmatic Guaranteed ad campaigns targeting previously non-targetable households, particularly in India. The initiative bridges linear TV and digital precision, helping broadcasters monetize inventory more effectively while extending high-value digital native campaigns to unconnected devices."
datetime: "2026-07-14T02:35:51.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/292557528.md)
  - [en](https://longbridge.com/en/news/292557528.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/292557528.md)
---

# INVIDI Technologies Collaborates with Google to Integrate Google Ad Manager for Unlocking Addressable Advertising for Tens of Millions of Unconnected Set-Top Boxes Globally

INVIDI Technologies, a leading addressable advertising company, has partnered with Google to enable addressable advertising on unconnected set-top boxes (STBs) worldwide. This collaboration enables brands to run Programmatic Guaranteed ad campaigns targeting households previously inaccessible digitally. In India, where millions of households use unconnected STBs, this presents a significant opportunity to reach a large audience.

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