---
title: "Goldman Says Wall Street's Momentum Trade Just Crashed. Here's Where It's Moving Next"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/292636002.md"
description: "Goldman Sachs reports the S&P 500 momentum factor suffered one of its worst three-week sell-offs on record, signaling a sharp reversal from early 1970s levels. Investors are rotating away from crowded tech winners toward new leaders. Emerging momentum is seen in AI memory stocks like Sandisk and Micron Technology, leveraged ETFs tied to Micron, and shipping sectors benefiting from geopolitical tensions. This shift suggests broadening leadership rather than an end to the bull market."
datetime: "2026-07-14T13:29:14.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/292636002.md)
  - [en](https://longbridge.com/en/news/292636002.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/292636002.md)
---

# Goldman Says Wall Street's Momentum Trade Just Crashed. Here's Where It's Moving Next

Wall Street’s hottest trade may be losing steam. The S&P 500 momentum factor has suffered one of its steepest three-week sell-offs on record, according to **Goldman Sachs** data shared by investment strategist Mike Zaccardi, marking one of the sharpest momentum reversals seen since the early 1970s.

The chart, based on Bloomberg and Goldman Sachs Global Investment Research data, suggests investors are rapidly rotating away from some of the market’s most crowded winners. But while momentum has faded in one corner of the market, it hasn’t disappeared—it appears to be finding new homes.

> GS: The momentum factor had one of the largest 3-week sell-offs on record pic.twitter.com/Vt3dgFuLpE
> 
> — Mike Zaccardi, CFA, CMT 🍖 (@MikeZaccardi) July 13, 2026

## Momentum Rotation

Momentum investing, which favors stocks with the strongest recent price performance, has been one of the defining themes of the AI-driven bull market. Chipmakers, software companies and other technology names led the charge as investors poured into businesses expected to benefit from surging AI spending.

Goldman’s data suggests that leadership is beginning to broaden. A momentum unwind doesn’t necessarily signal the end of a bull market; it often reflects investors locking in gains and reallocating capital toward sectors and stocks with improving fundamentals or fresh catalysts.

## New Momentum Leaders

Benzinga Edge’s Momentum Rankings show that fresh leadership is already emerging.

**Sandisk Corporation** (NASDAQ:SNDK) currently tops the rankings with a momentum score of 99.96 out of 100, reflecting renewed investor interest in memory and storage companies as AI infrastructure spending continues to drive demand across the semiconductor supply chain.

**Micron Technology, Inc.** (NASDAQ:MU) is also seeing strong momentum through leveraged products. Two ETFs tied to the memory chipmaker—the **Direxion Daily MU Bull 2X ETF** (NASDAQ:MUU) and **GraniteShares 2x Long MU Daily ETF** (NASDAQ:MULL)—rank among the market’s strongest momentum plays, suggesting traders remain bullish on Micron’s role in the fast-growing high-bandwidth memory market that powers advanced AI chips.

**Read Also: Trump Is Touting Toyota, Micron and GM. Wall Street May Like One Stock Best.**

Momentum is also showing up outside technology. The **Breakwave Tanker Shipping ETF** (NYSE:BWET) ranks among the leaders as investors continue to monitor geopolitical tensions around the Strait of Hormuz, a critical oil shipping chokepoint where disruptions could tighten global tanker supply and lift freight rates. **Nine Energy Service, Inc.** (AMEX:NINE) also features near the top of the rankings, highlighting pockets of strength within the energy sector.

## What Investors Should Watch

For investors, Goldman’s chart suggests momentum isn’t disappearing—it’s rotating.

While some of Wall Street’s most crowded winners are taking a breather, fresh momentum is emerging in AI memory plays, leveraged bets on Micron and shipping names benefiting from geopolitical uncertainty. If that trend continues, the market’s next leaders may look very different from the stocks that defined the AI rally over the past two years.

**Read Also: SK Hynix vs. Micron: Wall Street's AI Memory Battle Just Got Real**

_Image: Shutterstock_

### Related Stocks

- [MU.US](https://longbridge.com/en/quote/MU.US.md)
- [SNDK.US](https://longbridge.com/en/quote/SNDK.US.md)
- [.SPX.US](https://longbridge.com/en/quote/.SPX.US.md)
- [GSL.US](https://longbridge.com/en/quote/GSL.US.md)
- [MULL.US](https://longbridge.com/en/quote/MULL.US.md)
- [MUD.US](https://longbridge.com/en/quote/MUD.US.md)
- [MUYY.US](https://longbridge.com/en/quote/MUYY.US.md)
- [MUU.US](https://longbridge.com/en/quote/MUU.US.md)
- [VOO.US](https://longbridge.com/en/quote/VOO.US.md)
- [SPLG.US](https://longbridge.com/en/quote/SPLG.US.md)
- [SNDG.US](https://longbridge.com/en/quote/SNDG.US.md)
- [SNDQ.US](https://longbridge.com/en/quote/SNDQ.US.md)
- [SNDU.US](https://longbridge.com/en/quote/SNDU.US.md)
- [SNXX.US](https://longbridge.com/en/quote/SNXX.US.md)
- [SPY.US](https://longbridge.com/en/quote/SPY.US.md)
- [IVV.US](https://longbridge.com/en/quote/IVV.US.md)
- [DRAM.US](https://longbridge.com/en/quote/DRAM.US.md)
- [MUZ.US](https://longbridge.com/en/quote/MUZ.US.md)
- [SPXL.US](https://longbridge.com/en/quote/SPXL.US.md)
- [UPRO.US](https://longbridge.com/en/quote/UPRO.US.md)
- [SSO.US](https://longbridge.com/en/quote/SSO.US.md)
- [SH.US](https://longbridge.com/en/quote/SH.US.md)
- [SPXS.US](https://longbridge.com/en/quote/SPXS.US.md)
- [SPXU.US](https://longbridge.com/en/quote/SPXU.US.md)
- [SDS.US](https://longbridge.com/en/quote/SDS.US.md)
- [SPYI.US](https://longbridge.com/en/quote/SPYI.US.md)
- [JEPI.US](https://longbridge.com/en/quote/JEPI.US.md)
- [XYLD.US](https://longbridge.com/en/quote/XYLD.US.md)
- [GS.US](https://longbridge.com/en/quote/GS.US.md)
- [BWET.US](https://longbridge.com/en/quote/BWET.US.md)
- [NINE.US](https://longbridge.com/en/quote/NINE.US.md)
- [TM.US](https://longbridge.com/en/quote/TM.US.md)
- [7203.JP](https://longbridge.com/en/quote/7203.JP.md)
- [GM.US](https://longbridge.com/en/quote/GM.US.md)
- [SKHY.US](https://longbridge.com/en/quote/SKHY.US.md)
- [W4VR.SG](https://longbridge.com/en/quote/W4VR.SG.md)
- [NINEQ.US](https://longbridge.com/en/quote/NINEQ.US.md)
- [TOYOF.US](https://longbridge.com/en/quote/TOYOF.US.md)

## Related News & Research

- [Brutal Math of Leveraged AI Bets: Why Martin Shkreli Says Wall Street Will 'Send Micron to $5'](https://longbridge.com/en/news/294503299.md)
- [Micron Investors Get Another Reason to Be Nervous](https://longbridge.com/en/news/294237789.md)
- [Glenmede Trust Co. NA Decreases Stake in Micron Technology, Inc. $MU](https://longbridge.com/en/news/294603236.md)
- [GKV Capital Management Co. Inc. Boosts Holdings in Micron Technology, Inc. $MU](https://longbridge.com/en/news/294577510.md)
- [Micron Stock (MU) Forecast – Why Analysts Remain Bullish Despite the Recent Sell-Off](https://longbridge.com/en/news/294240064.md)