---
title: "Head & Shoulders Debuts USAG Partnership at 2026 U.S. Classic"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/292913161.md"
description: "Head & Shoulders, the Official Shampoo of USA Gymnastics, will be making its debut at the 2026 U.S. Classic in Hartford, CT on July 17–18. This marks the launch of a multi-year, multi-brand partnership between Procter & Gamble and USA Gymnastics. P&G, a global Olympic and Paralympic Partner, initiated the partnership with USAG in February following The Olympic and Paralympic Winter Games Milano Cortina 2026. The collaboration aims to generate excitement and support for the upcoming events."
datetime: "2026-07-16T13:06:25.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/292913161.md)
  - [en](https://longbridge.com/en/news/292913161.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/292913161.md)
---

# Head & Shoulders Debuts USAG Partnership at 2026 U.S. Classic

Head & Shoulders, the Official Shampoo of USA Gymnastics, will be making its debut at the 2026 U.S. Classic in Hartford, CT on July 17–18. This marks the launch of a multi-year, multi-brand partnership between Procter & Gamble and USA Gymnastics. P&G, a global Olympic and Paralympic Partner, initiated the partnership with USAG in February following The Olympic and Paralympic Winter Games Milano Cortina 2026. The collaboration aims to generate excitement and support for the upcoming events.

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