--- title: "Deadline Alert: Planet Fitness, Inc. (PLNT) Shareholders Who Lost Money Urged To Contact Glancy Prongay Wolke & Rotter LLP About Securities Fraud Lawsuit" type: "News" locale: "en" url: "https://longbridge.com/en/news/293783753.md" description: "Glancy Prongay Wolke & Rotter LLP urges Planet Fitness (PLNT) shareholders who suffered losses between November 6, 2025, and May 6, 2026, to contact the firm regarding a securities fraud class action. The lawsuit alleges misleading statements about growth prospects before the company slashed same-store growth guidance and withdrew long-term forecasts on May 7, 2026, causing a 31.2% stock drop. Investors must file a lead plaintiff motion by September 14, 2026." datetime: "2026-07-24T17:22:51.000Z" locales: - [zh-CN](https://longbridge.com/zh-CN/news/293783753.md) - [en](https://longbridge.com/en/news/293783753.md) - [zh-HK](https://longbridge.com/zh-HK/news/293783753.md) --- # Deadline Alert: Planet Fitness, Inc. (PLNT) Shareholders Who Lost Money Urged To Contact Glancy Prongay Wolke & Rotter LLP About Securities Fraud Lawsuit **Deadline Alert: Planet Fitness, Inc. (PLNT) Shareholders Who Lost Money Urged To Contact Glancy Prongay Wolke & Rotter LLP About Securities Fraud Lawsuit** Glancy Prongay Wolke & Rotter LLP reminds investors of the upcoming **September 14, 2026** deadline to file a lead plaintiff motion in the class action filed on behalf of investors who purchased or otherwise acquired Planet Fitness, Inc. (“Planet Fitness” or the “Company”) (NYSE: PLNT) common stock between **November 6, 2025 and May 6, 2026**, inclusive (the “Class Period”). **IF YOU SUFFERED A LOSS ON YOUR PLANET FITNESS INVESTMENTS, CLICK** **HERE** **TO INQUIRE ABOUT POTENTIALLY PURSUING CLAIMS TO RECOVER YOUR LOSS UNDER THE FEDERAL SECURITIES LAWS.** **What Happened?** On May 7, 2026, Planet Fitness released its first quarter 2026 financial results, **_slashing same-store growth from 4-5% to only 1%, and completely withdrawing its long-term three-year growth algorithm it had introduced just six months prior_**, citing, among other things, an over-pivoted marketing campaign that failed to resonate with its core customer base, alongside external competition. The Company further disclosed that it was pausing its planned national rollout of its Black Card price increase to prioritize revitalizing new membership growth. On this news, Planet Fitness’s stock price fell $19.95, or 31.2%, to close at $44.01 per share on May 7, 2026, thereby injuring investors. **What Is The Lawsuit About?** The complaint filed in this class action alleges that throughout the Class Period, Defendants made materially false and/or misleading statements, as well as failed to disclose material adverse facts about the Company’s business, operations, and prospects. Specifically, Defendants failed to disclose to investors that: (1) Planet Fitness could not continue to grow its membership rate at the level necessary without a significant overhaul to its marketing message or the introduction of new marketing campaigns, nor could it proceed with the planned rollout of the Black Card price increase that such guidance was significantly reliant upon; and (2) as a result, Defendants’ positive statements about the Company’s business, operations, and prospects were materially misleading and/or lacked a reasonable basis at all relevant times. If you purchased or otherwise acquired Planet Fitness common stock during the Class Period, you may move the Court no later than **September 14, 2026** to request appointment as lead plaintiff in this putative class action lawsuit. **Contact Us To Participate or Learn More:** If you wish to learn more about this action, or if you have any questions concerning this announcement or your rights or interests with respect to these matters, please contact us: Charles Linehan, Esq., Glancy Prongay Wolke & Rotter LLP, 1925 Century Park East, Suite 2100, Los Angeles California 90067 Email: shareholders@glancylaw.com Telephone: 310-201-9150, Toll-Free: 888-773-9224 Visit our website at www.glancylaw.com. Follow us for updates on LinkedIn, Twitter, or Facebook. If you inquire by email, please include your mailing address, telephone number and number of shares purchased. To be a member of the class action you need not take any action at this time; you may retain counsel of your choice or take no action and remain an absent member of the class action. This press release may be considered Attorney Advertising in some jurisdictions under the applicable law and ethical rules. **Contact Us:** Glancy Prongay Wolke & Rotter LLP, 1925 Century Park East, Suite 2100 Los Angeles, CA 90067 **Charles Linehan** Email: shareholders@glancylaw.com Telephone: 310-201-9150 Toll-Free: 888-773-9224 Visit our website at: www.glancylaw.com. View source version on businesswire.com: https://www.businesswire.com/news/home/20260724301260/en/ ### Related Stocks - [PLNT.US](https://longbridge.com/en/quote/PLNT.US.md) ## Related News & Research - [Planet Fitness (PLNT) to Release Earnings on Wednesday](https://longbridge.com/en/news/294199577.md) - [08:21 ETShareholders who lost money in shares of Planet Fitness, Inc. 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