---
title: "Apple surpasses Nvidia in AI spending and is poised to become even bigger by end of July, despite initial doubts."
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/294120173.md"
description: "It appears that Apple's purportedly insufficient investment in AI is now being viewed as a strategic decision to avoid incurring a significant cost."
datetime: "2026-07-28T22:09:39.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/294120173.md)
  - [en](https://longbridge.com/en/news/294120173.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/294120173.md)
generator: "portal-rs"
---

# Apple surpasses Nvidia in AI spending and is poised to become even bigger by end of July, despite initial doubts.

It appears that Apple's purportedly insufficient investment in AI is now being viewed as a strategic decision to avoid incurring a significant cost.

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## Related News & Research

- [Apple Was The Anti-AI Trade. Then AI Found Apple](https://longbridge.com/en/news/297533091.md)
- [BREAKINGVIEWS-Nvidia wraps itself in $12.9 bln of insurance](https://longbridge.com/en/news/297941037.md)
- [Nvidia Reportedly Nears $14 Bln Deal To Buy AI Startup Hugging Face](https://longbridge.com/en/news/297736097.md)
- [NVIDIA Buys Hugging Face, the Heart of Open-Source AI](https://longbridge.com/en/news/297939652.md)
- [OneRail launches AI platform with Nvidia for retailers to make faster delivery decisions](https://longbridge.com/en/news/297640650.md)

---
> **Disclaimer: This article is for reference only and does not constitute any investment advice.**