---
title: "Evaluating Apple Against Peers In Technology Hardware, Storage & Peripherals Industry"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/295217827.md"
description: "This article evaluates Apple against peers in the Technology Hardware, Storage & Peripherals industry. Key findings indicate Apple's P/E ratio is lower than the industry average, suggesting potential undervaluation, while its P/B and P/S ratios are higher, implying overvaluation relative to sales and book value. Apple demonstrates strong profitability with superior ROE, EBITDA, and gross profit compared to competitors. However, its revenue growth lags behind the industry average. Additionally, Apple maintains a favorable debt-to-equity ratio of 0.78, indicating a stronger financial position and lower risk profile than its top four peers."
datetime: "2026-08-07T09:58:43.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/295217827.md)
  - [en](https://longbridge.com/en/news/295217827.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/295217827.md)
---

# Evaluating Apple Against Peers In Technology Hardware, Storage & Peripherals Industry

In today's fast-paced and competitive business landscape, it is essential for investors and industry enthusiasts to thoroughly analyze companies before making investment decisions. In this article, we will conduct a comprehensive industry comparison, evaluating **Apple (NASDAQ:AAPL)** against its key competitors in the Technology Hardware, Storage & Peripherals industry. By examining key financial metrics, market position, and growth prospects, we aim to provide valuable insights for investors and shed light on company's performance within the industry.

### Apple Background

Apple is among the largest companies in the world, with a broad portfolio of hardware and software products targeted at consumers and businesses. Apple's iPhone accounts for the majority of the firm's sales, and Apple's other products, such as the Mac, iPad, and Watch, are designed around the iPhone as the focal point of an expansive software ecosystem. Apple has progressively worked to add new applications, such as streaming video, subscription bundles, and augmented reality. The firm designs its own software and semiconductors and works with subcontractors such as Foxconn and TSMC to build its products and chips. Slightly less than half of Apple's sales come directly through its flagship stores, with the majority coming indirectly through partnerships and distribution.

**Company**

**P/E**

**P/B**

**P/S**

**ROE**

**EBITDA (in billions)**

**Gross Profit (in billions)**

**Revenue Growth**

Apple Inc

35.83

42.40

9.89

27.84%

$39.02

$54.77

16.36%

Seagate Technology Holdings PLC

61.36

89.21

16.02

79.34%

$1.64

$1.9

48.49%

Western Digital Corp

18.60

17.56

13.39

34.46%

$3.49

$1.68

12.29%

Hewlett Packard Enterprise Co

49

2.75

1.81

2.38%

$1.7

$3.9

40.0%

NetApp Inc

30.15

27.81

5.56

32.2%

$0.59

$1.36

12.47%

Everpure Inc

132.21

20.11

7.70

1.67%

$0.07

$0.72

35.25%

Super Micro Computer Inc

15.46

2.51

0.58

6.64%

$0.7

$1.02

122.68%

Logitech International SA

18.90

6.27

3.08

10.33%

$0.28

$0.61

6.93%

Diebold Nixdorf Inc

24.69

2.61

0.70

1.56%

$0.09

$0.24

1.7%

Corsair Gaming Inc

117.94

1.75

0.78

1.85%

$0.03

$0.12

\-4.12%

Turtle Beach Corp

627.50

2.23

0.85

\-12.65%

$-0.01

$0.01

\-34.0%

**Average**

**109.58**

**17.28**

**5.05**

**15.78%**

**$0.86**

**$1.16**

**24.17%**

Upon analyzing Apple, the following trends can be observed:

-   With a Price to Earnings ratio of 35.83, which is 0.33x less than the industry average, the stock shows potential for growth at a reasonable price, making it an interesting consideration for market participants.
-   The elevated Price to Book ratio of 42.4 relative to the industry average by 2.45x suggests company might be overvalued based on its book value.
-   The Price to Sales ratio of 9.89, which is 1.96x the industry average, suggests the stock could potentially be overvalued in relation to its sales performance compared to its peers.
-   The company has a higher Return on Equity (ROE) of 27.84%, which is 12.06% above the industry average. This suggests efficient use of equity to generate profits and demonstrates profitability and growth potential.
-   The company exhibits higher Earnings Before Interest, Taxes, Depreciation, and Amortization (EBITDA) of $39.02 Billion, which is 45.37x above the industry average, implying stronger profitability and robust cash flow generation.
-   The company has higher gross profit of $54.77 Billion, which indicates 47.22x above the industry average, indicating stronger profitability and higher earnings from its core operations.
-   The company is witnessing a substantial decline in revenue growth, with a rate of 16.36% compared to the industry average of 24.17%, which indicates a challenging sales environment.

### Debt To Equity Ratio

![debt to equity](https://imageproxy.pbkrs.com/https://cdn.benzinga.com/files/images/story/2026/08/07/eeb06b32ce019e195520242c7cd7be60.png?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg)

The debt-to-equity (D/E) ratio measures the financial leverage of a company by evaluating its debt relative to its equity.

Considering the debt-to-equity ratio in industry comparisons allows for a concise evaluation of a company's financial health and risk profile, aiding in informed decision-making.

When examining Apple in comparison to its top 4 peers with respect to the Debt-to-Equity ratio, the following information becomes apparent:

-   When considering the debt-to-equity ratio, Apple exhibits a stronger financial position compared to its top 4 peers.
-   This indicates that the company has a favorable balance between debt and equity, with a lower debt-to-equity ratio of 0.78, which can be perceived as a positive aspect by investors.

### Key Takeaways

For Apple in the Technology Hardware, Storage & Peripherals industry, the PE ratio is low compared to peers, indicating potential undervaluation. The PB and PS ratios are high, suggesting overvaluation relative to industry standards. In terms of ROE, EBITDA, gross profit, and revenue growth, Apple demonstrates strong performance compared to its industry peers, reflecting favorable financial health and operational efficiency.

_This article was generated by Benzinga's automated content engine and reviewed by an editor._

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