---
title: "Volkswagen to overhaul US line-up with new leadership"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/295477381.md"
description: "Volkswagen is overhauling its US operations with Marco Schubert replacing Kjell Gruner as US head. The company plans to launch its first US-built pickup before 2030, potentially partnering with Ford. Additionally, Volkswagen may cut certain models to focus on high-margin SUVs and pickups to strengthen its US market presence."
datetime: "2026-08-11T03:03:53.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/295477381.md)
  - [en](https://longbridge.com/en/news/295477381.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/295477381.md)
---

# Volkswagen to overhaul US line-up with new leadership

Leadership shift: Marco Schubert, outgoing Audi sales chief, will replace Kjell Gruner as Volkswagen's US head. Pickup truck plans: Volkswagen aims to launch its first US-built pickup before 2030, with Ford considered a potential partner. Product range review: The automaker may cut some models while focusing on high-margin SUVs and pickups to boost its US footprint.

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