---
title: "Ulta Beauty Inc. Stock Underperforms Thursday When Compared To Competitors"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/295847473.md"
description: "Ulta Beauty Inc. (ULTA) shares fell 3.07% to $515.57 on Thursday, underperforming the broader market and key competitors like Target and Macy's. This marks the fourth consecutive day of losses for the stock, which is now 27.89% below its 52-week high of $714.97. Trading volume exceeded the 50-day average."
datetime: "2026-08-13T21:06:37.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/295847473.md)
  - [en](https://longbridge.com/en/news/295847473.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/295847473.md)
generator: "portal-rs"
---

# Ulta Beauty Inc. Stock Underperforms Thursday When Compared To Competitors

This article was automatically generated by MarketWatch using technology from Automated Insights.

Shares of Ulta Beauty Inc. (ULTA) slid 3.07% to $515.57 Thursday, on what proved to be an all-around favorable trading session for the stock market, with the S&P 500 Index rising 0.65% to 7,798.99 and the Dow Jones Industrial Average rising 0.13% to 53,839.99.

This was the stock's fourth consecutive day of losses.

Ulta Beauty Inc. closed 27.89% short of its 52-week high of $714.97, which the company reached on February 18th.

The stock underperformed when compared to some of its competitors Thursday, as Target Corp. (TGT) rose 0.98% to $155.51, Macy's Inc. (M) rose 0.21% to $23.84, and Sally Beauty Holdings Inc. (SBH) fell 0.18% to $16.54.

Trading volume (757,074) eclipsed its 50-day average volume of 738,407.

Data source: Dow Jones Market Data, FactSet. Data compiled August 13, 2026.

This content was created by MarketWatch, which is operated by Dow Jones & Co. MarketWatch is published independently from Dow Jones Newswires and The Wall Street Journal.

(END) Dow Jones Newswires

08-13-26 1706ET

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## Related News & Research

- [8,134 Shares in Ulta Beauty Inc. $ULTA Purchased by Landscape Capital Management L.L.C.](https://longbridge.com/en/news/296680027.md)
- [Advisors Capital Management LLC Takes $22.92 Million Position in Ulta Beauty Inc. $ULTA](https://longbridge.com/en/news/296580310.md)
- [07:12 ETPROYA s'associe à Ulta Beauty : élargir l'éventail des soins haut de gamme de ce détaillant dans le courant de l'année](https://longbridge.com/en/news/296480642.md)
- [Ulta Beauty (ULTA) On New Brand Launches And Retail Tie Ups Looks Undervalued](https://longbridge.com/en/news/295197581.md)
- [10:21 ETPROYA Partners with Ulta Beauty: Joining The Retailer's Prestige Skincare Portfolio Later This Year](https://longbridge.com/en/news/296369840.md)

---
> **Disclaimer: This article is for reference only and does not constitute any investment advice.**