---
title: "Hiroshi Okuda, the man credited for reviving Toyota in the 90s, passes away at 93. He expanded operations overseas and introduced the landmark Prius."
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/295968721.md"
description: "The president of the car company acted decisively, rapidly making strategic moves such as expanding manufacturing operations abroad and launching the Prius, a groundbreaking vehicle in automotive history."
datetime: "2026-08-14T19:37:12.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/295968721.md)
  - [en](https://longbridge.com/en/news/295968721.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/295968721.md)
---

# Hiroshi Okuda, the man credited for reviving Toyota in the 90s, passes away at 93. He expanded operations overseas and introduced the landmark Prius.

The president of the car company acted decisively, rapidly making strategic moves such as expanding manufacturing operations abroad and launching the Prius, a groundbreaking vehicle in automotive history.

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