---
title: "MySize targets expansion of Naiz Fit into virtual try-on, broader size-and-fit intelligence platform"
type: "News"
locale: "en"
url: "https://longbridge.com/en/news/296227059.md"
description: "My Size plans to expand its Naiz Fit service into a comprehensive Size & Fit Intelligence platform for fashion brands. The strategy includes integrating Virtual Try-On and e-commerce tools to boost conversion rates, increase average order value, and reduce returns. This horizontal suite aims to deepen monetization across existing brand relationships and consolidate complementary technologies to widen the addressable market."
datetime: "2026-08-18T12:15:59.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/296227059.md)
  - [en](https://longbridge.com/en/news/296227059.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/296227059.md)
---

# MySize targets expansion of Naiz Fit into virtual try-on, broader size-and-fit intelligence platform

-   My Size outlined plans to expand Naiz Fit beyond size recommendations into a broader Size & Fit Intelligence platform for fashion brands. \* Product roadmap targets Virtual Try-On deployments alongside e-commerce tools, aiming to lift conversion, raise average order value, reduce returns. \* Strategy includes building a more horizontal suite spanning e-commerce, retail, product, strategy to deepen monetization across existing brand relationships. \* Growth plan also calls for continued consolidation of complementary Size & Fit technologies to widen the addressable market. Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. My Size Inc. published the original content used to generate this news brief via PR Newswire (Ref. ID: IO28586) on August 18, 2026, and is solely responsible for the information contained therein. © Copyright 2026 - Public Technologies (PUBT)

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