BAIYA CORPORATION: The recent public opinion event has a relatively controllable impact on offline channels, while the impact on online channels will be greater in the short term
On March 24th, Jinshi Data reported that BAIYA CORPORATION stated in a recent conference call that in response to recent public opinion events, the company quickly established a special task force for a comprehensive investigation. Currently, the company has enhanced its control over waste materials and is using environmentally friendly incineration methods to dispose of defective materials generated during the production process. The company has promptly formed multiple teams to respond to this incident, closely monitoring public opinion dynamics, ensuring effective communication with consumers, following up on developments across various e-commerce platforms, and coordinating communication with downstream customers such as distributors and key accounts. The impact of this incident on the company's offline channels is relatively controllable, while the short-term impact on online channels, especially the Douyin platform, is greater. Currently, the company is conducting transparent factory live broadcasts on the Douyin platform to showcase the production site and the product manufacturing process, and the feedback has been quite positive
