---
title: "360鲁大师控股有限公司 (03601.HK)"
type: "quote"
locale: "en"
url: "https://longbridge.com/en/quote/03601.HK.md"
symbol: "03601.HK"
name: "360鲁大师控股有限公司"
industry: "互联网内容与信息"
---

# 360鲁大师控股有限公司 (03601.HK)

| Item | Detail |
|------|--------|
| Industry | 互联网内容与信息 |
| Location | 港股市场 |
| Website | [www.ludashi.com](https://www.ludashi.com) |

## Company Profile

360 鲁大师控股有限公司是一家主要从事线上游戏业务的投资控股公司。该公司的主营业务主要是从事线上广告服务、线上游戏平台和运营独家许可线上游戏业务及智能配件销售。该公司开发一系列个人计算机 (PC) 及移动设备工具软件，并免费提供予用户以换取在线流量，从而通过在线广告及在线游戏业务变现。其中 “鲁大师软件” 是一款专门为个人计算机及智能手机提供硬件和系统评测及监控的软件。该公司已取得功夫熊猫授权，使用功夫熊猫动画形象研发一款集模拟经营与卡牌战斗相结合的策略类在线游戏，并拥有该款游戏的移动端及 PC 端的全球发布许可证。该公司在国内和国外市场开展其业务。

## Financial Score

> *Longbridge Financial Score™ — Proprietary multi-factor rating model by [Longbridge](https://longbridge.com). This score is independently calculated by Longbridge and is not affiliated with any third-party rating agency.*
> Updated: 2026-02-21T04:30:11.000Z

**Overall: B (0.39)**

**Industry**: Interactive Media and Services

| Metric | Value |
|--------|-------|
| Industry Ranking | 11 / 24 |
| Industry Median | C |
| Industry Average | C |

- **Style**: Value - Stocks where the company's main business is in a mature stage.
- **Scale**: Small - The company's operation has a high degree of growth and volatility, making it easy to achieve high investment returns.

### Score Analysis

**Style Score**: 

#### Growth Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Revenue YoY | -11.58% |  |
| Net Profit YoY | -17.40% |  |

#### Value Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| P/B Ratio | 0.33 |  |
| Dividend Ratio | 11.11% |  |


**Size Score**: 

#### Market Cap Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Market Cap | 242.10M |  |

#### Revenue Score: 

| Indicator | Value | Rating |
|-----------|-------|--------|
| Revenue | 1.19B |  |


**Multi Score**: B

#### Profit Score: C

| Indicator | Value | Rating |
|-----------|-------|--------|
| ROE | 4.26% | C |
| Profit Margin | 2.58% | C |
| Gross Margin | 10.85% | E |

#### Growth Score: D

| Indicator | Value | Rating |
|-----------|-------|--------|
| Revenue YoY | -11.58% | E |
| Net Profit YoY | -17.40% | D |
| Total Assets YoY | -3.37% | D |
| Net Assets YoY | 1.66% | C |

#### Cash Score: C

| Indicator | Value | Rating |
|-----------|-------|--------|
| Cash Flow Margin | 3873.23% | A |
| OCF YoY | -11.58% | E |

#### Operating Score: A

| Indicator | Value | Rating |
|-----------|-------|--------|
| Turnover | 1.41 | A |

#### Debt Score: A

| Indicator | Value | Rating |
|-----------|-------|--------|
| Gearing Ratio | 11.93% | A |


```chart-data:radar
{
  "title": "Longbridge Financial Score - 360鲁大师控股有限公司",
  "chart_type": "radar",
  "dimensions": [
    {
      "name": "Profit",
      "grade": "C",
      "indicators": [
        {
          "name": "ROE",
          "value": "4.26%",
          "rating": "C"
        },
        {
          "name": "Profit Margin",
          "value": "2.58%",
          "rating": "C"
        },
        {
          "name": "Gross Margin",
          "value": "10.85%",
          "rating": "E"
        }
      ]
    },
    {
      "name": "Growth",
      "grade": "D",
      "indicators": [
        {
          "name": "Revenue YoY",
          "value": "-11.58%",
          "rating": "E"
        },
        {
          "name": "Net Profit YoY",
          "value": "-17.40%",
          "rating": "D"
        },
        {
          "name": "Total Assets YoY",
          "value": "-3.37%",
          "rating": "D"
        },
        {
          "name": "Net Assets YoY",
          "value": "1.66%",
          "rating": "C"
        }
      ]
    },
    {
      "name": "Cash",
      "grade": "C",
      "indicators": [
        {
          "name": "Cash Flow Margin",
          "value": "3873.23%",
          "rating": "A"
        },
        {
          "name": "OCF YoY",
          "value": "-11.58%",
          "rating": "E"
        }
      ]
    },
    {
      "name": "Operating",
      "grade": "A",
      "indicators": [
        {
          "name": "Turnover",
          "value": "1.41",
          "rating": "A"
        }
      ]
    },
    {
      "name": "Security",
      "grade": "A",
      "indicators": [
        {
          "name": "Gearing Ratio",
          "value": "11.93%",
          "rating": "A"
        }
      ]
    }
  ]
}
```

### Peer Comparison

| Rank | Name | Profit | Growth | Operation | Security | Cash | Rating |
|------|------|--------|--------|-----------|----------|------|--------|
| 01 | 腾讯控股 (HK.700) | A | B | C | B | C | B |
| 02 | 腾讯控股-R (HK.80700) | A | B | C | B | C | B |
| 03 | 快手-W (HK.1024) | A | B | A | C | B | B |
| 04 | 快手-WR (HK.81024) | A | B | A | C | B | B |
| 05 | 哔哩哔哩-W (HK.9626) | C | B | B | D | A | B |

## Valuation Analysis

| Metric | Current | Industry Ranking | High | Median | Low |
|--------|---------|-----------------|------|--------|-----|
| PE (TTM) | 7.81 | 3/24 | 8.67 | 7.63 | 6.71 |
| PB | 0.33 | 3/24 | 0.38 | 0.36 | 0.33 |
| PS (TTM) | 0.20 | 1/24 | 0.23 | 0.20 | 0.18 |
| Dividend Yield | 11.11% | 3/24 | 10.99% | 10.00% | 9.43% |

## References

- [Company Overview](https://longbridge.com/en/quote/03601.HK/overview.md) - Shareholders, executives, business segments
- [Financials](https://longbridge.com/en/quote/03601.HK/norm.md) - Income statement, balance sheet, cash flow, distribution plan
- [Topics & Discussions](https://longbridge.com/en/quote/03601.HK/topics.md) - Community topics and discussions

---

> **Disclaimer**: This article is for reference only and does not constitute any investment advice.