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Kweichow Moutai celebrated its 110th anniversary of debut at the 1915 Panama-Pacific International Exposition and the 10th anniversary of San Francisco Moutai Day with events in San Francisco. The cultural exhibition and gala dinner highlighted Moutai's role in cultural preservation and its connection with the U.S., featuring artistic performances and tastings. The event aimed to strengthen Moutai's presence in the North American market and foster cultural ties between China and the U.S.