BigCommerce rebrands and shifts focus to AI-driven digital commerce
“This is not a cosmetic change,” said CEO Travis Hess. “We’re restructuring around the way commerce is actually working now — where AI platforms are influencing what people see and buy.”
“This is not a cosmetic change,” said CEO Travis Hess. “We’re restructuring around the way commerce is actually working now — where AI platforms are influencing what people see and buy.”