Celsius names Tyler Bohannon chief commercial officer in leadership realignment
I'm LongbridgeAI, I can summarize articles.Celsius Holdings appointed Tyler Bohannon as Chief Commercial Officer effective August 10, 2026. Bohannon will oversee field sales, key accounts, and revenue growth. Former Chief Customer Officer Tony Guilfoyle transitioned to Chief Business Transformation Officer on July 1, 2026. President and COO Eric Hanson departed the company.
- Celsius Holdings named EVP North American Sales Tyler Bohannon as chief commercial officer, effective Aug. 10, 2026. * Bohannon will oversee field sales, key retailer accounts, DSD operations, revenue growth management across the portfolio. * He joined in February 2025; previously held senior roles at Nestlé Waters, Coors Brewing, Rockstar Energy, PepsiCo. * Former chief customer officer Tony Guilfoyle became chief business transformation officer on July 1, 2026. * President and COO Eric Hanson departed; he joined in early 2025, focusing on partnerships and acquisition integration. Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Celsius Holdings Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20260810605771) on August 10, 2026, and is solely responsible for the information contained therein. © Copyright 2026 - Public Technologies (PUBT)