Crocs, Inc. Q2 2026: Revenue $1.18B, EPS $4.13— 10-Q Summary
I'm LongbridgeAI, I can summarize articles.Crocs, Inc. reported Q2 2026 revenue of $1.18B (+2.6% YoY) and diluted EPS of $4.13, returning to profitability from a prior-year loss. Growth was driven by higher average selling prices and a 12.9% increase in Direct-to-Consumer sales, despite declines in wholesale channels and HEYDUDE volume. Gross margin faced pressure from duties and mix, while SG&A rose due to DTC investments.
Crocs, Inc. reported second-quarter 2026 results with revenue of $1.18B and diluted earnings per share of $4.13, reflecting a 2.6% revenue increase and a return to profitability versus a prior-year loss.
Financial Highlights
| Metric | Current quarter | Prior year quarter | YoY change |
| Revenue¹ | $1.18B | $1.15B | 2.6% |
| Net income² | $204.89M | ($492.28M) | 141.6% |
| Diluted EPS³ | $4.13 | ($8.82) | 146.8% |
¹ Reported as “Revenues”. ² Reported as “Net income (loss)”. ³ Reported as “Net income (loss) per common share”.
Business Highlights
- Revenue growth of 2.6% was driven by higher average selling prices (+3.3%) despite lower HEYDUDE volume.
- Direct-to-consumer (DTC) channel expanded, with Crocs DTC up roughly 12.9% in the quarter while wholesale channels for Crocs and HEYDUDE declined.
- Brand momentum for Crocs showed higher ASP and volume; HEYDUDE experienced lower volume but improved profitability compared with prior-year impairment impacts.
- Company retail footprint grew to 484 Crocs and 75 HEYDUDE company stores; investments in DTC and digital capabilities were scaled.
- Gross margin was pressured by incremental duties and an unfavorable mix; SG&A increased from DTC investments, partially offset by marketing cuts that aided HEYDUDE.
Original SEC Filing: Crocs, Inc. [ CROX ] - 10-Q - Jul. 30, 2026