Revenue: As of FY2025, the actual value is USD 116.19 M.

EPS: As of FY2025, the actual value is USD -0.04.

EBIT: As of FY2025, the actual value is USD -2.253 M.

Segment Revenue

STRAN & COMPANY, INC. reported total sales of $116.2 million for the fiscal year ended December 31, 2025, an increase of 40.6% year-over-year compared to $82.7 million in 2024. This growth included approximately 12.9% organic growth from its core promotional products business. Sales for the Stran segment increased by 12.9%, or $9.4 million, reaching $82.1 million. The SLS segment’s sales increased by 242.6%, or $24.1 million, to $34.1 million. The acquisition of the Gander Group assets in August 2024 contributed to the overall sales increase .

Operational Metrics

Gross profit increased by $8.4 million, or 32.6%, to $34.2 million for the year ended December 31, 2025, compared to the prior year. The gross profit margin decreased to 29.5% for 2025 from 31.2% in the prior year, primarily due to the acquisition of the Gander Group business, which operates at a lower gross margin . Operating expenses increased by $5.5 million, or 17.8%, to $36.2 million for the year ended December 31, 2025, compared to the prior year. As a percentage of sales, operating expenses decreased to 31.1% for 2025 from 37.2% in the prior year . STRAN & COMPANY, INC. reported a net loss of - $0.7 million for the year ended December 31, 2025, an improvement from a net loss of - $4.1 million in the prior year period. EBITDA was $0.2 million for 2025, compared to - $3.6 million in the prior year period, representing an improvement of $3.8 million .

Cash Flow

Net cash used in operating activities was - $4,673 thousand for the year ended December 31, 2025, compared to $2,760 thousand provided by operating activities in 2024. Net cash provided by investing activities was $3,235 thousand in 2025, a shift from - $533 thousand used in 2024. Net cash used in financing activities was - $1,167 thousand in 2025, compared to - $928 thousand in 2024. Cash and cash equivalents at the end of the period were $6,753 thousand as of December 31, 2025, down from $9,358 thousand at the end of 2024 .

Unique Metrics

As of December 31, 2025, cash, cash equivalents, and investments totaled $11.6 million. The company serves more than 2,000 active customers, including over 30 Fortune 500 companies .

Outlook / Guidance

STRAN & COMPANY, INC. is not providing formal guidance at this time, but the company is pleased with its start to 2026. Management currently expects first-quarter profitability to improve compared to prior periods .